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Clear statement about the A6xxx and A7x rumors.

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The leaked Sony roadmap at Wikileaks.

Lately we got confusing info about the possible new Sony camera announcement date. And I have to say that’s quite the weirdest rumor time I ever had. So I want to be 100% clear with you:

1) Many of my best sources confirmed those cameras are coming for real.
2) Particularly the A6xxx should already have been announced but one highly trusted source told me Sony had to delay it because of “last moment” discovered issue.
3) I have plenty of top stores managers telling me that they got info from Sony about the A7rII and A6xxx launch a while ago (starting from March).
4) Latest I got from one trusted source and one major store manager is that Sony told them there is an announcement within end of May.

All those info are from sources who shared correct info on the past. This leaves us with two options:

1) Either ALL those trusted sources and Sony reps went mad….or
2) ….Sony is struggling with the exact A7rII and A6xxx launch date release (for reasons I still have to learn about).

I now kindly ask my old good time sources to help me out to solve the “announcement date” mystery. And I ask my readers to forgive us for that confusing time. Sometimes rumors are highly reliable, sometimes not and sometimes they change in between (as it seems to be in that case).

I will now do my best and take as much time and resources as it gets to finally receive 100% solid info on when those cams will be announced. Wish me luck 🙂

Andrea

UPDATE: Already receiving first feedback from trusted source. Thanks a lot!

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84 Responses

  1. Any new info on if the new RX is going to be an RX1 replacement or another RX100? I already know I’ll upgrade to the A7Rii when it comes out, the question I have is my RX1 & 100mii

    1. RX100-BFG 9000 edition.
      It will weight 5kg, fixed lens 24-70mm 0.95 totally corrected, OTUS ZOOM!

  2. Thank you Andrea and SAR for the info you bring us! Me personaly i’m waiting for the new A6xxx. Planning to Sell my nikon and switch. God bless 🙂

  3. Thank you for clarifying the situation, Andrea. Hope your sources can shed some light on what is happening!

  4. Who cares about the exact date? We want pictures, technical specs and stuff. The rumor so far is:

    A6xxx which is supposed to be more like a NEX-7. No specs, no details nada

    A7rII which is the actual A9? of course IBIS, maybe some silent shutter. Really, that’s all?

    How about the RX? Is it the RX2 with curved sensor? Do we have to write the rumors ourselves now? We could have guessed those last November, it’s just a bit late now to arrive after all the promised things in spring…

  5. You know that wikileak document that’s anchored all your rumors lately is also really old – at this point probably about a year – plans change, launch schedules get revised. All it does is confirm another A7, a6000 and RX camera, but I think we all know more versions of Sony’s popular cameras will be coming given how many bodies they crank out.

    Keep up the good work, it’s clear Sony is making your job tougher by keeping a lid on leaks.

    1. My info is not based on wikileaks. I only attached it because someone said A6xxx rumors were completely nonsense. Well maybe plan changed but the original plan was definitely to launch such a camera.

  6. One of the earlier rumors targeted an April/May/June release date. So far, nothing has changed, except the rising and falling tide of expectations. I suggest that people keep using what they currently have and wait for the actual products to be announced. At this point, any claims of delays, for any reason, seems a little silly. Of course, we are assuming the leaked document is still the current Sony plan, so… Everybody wants something new, or so it would seem.

  7. In the Mean time fujirumors had all the info about xt10 well in advance weeks before with pictures, specs and everything came out at the time they said. SAR on the other hand….on the wild goose chase. Just don’t give us info until u get it right. Don’t give false dates or info. Get it right then let us know. If u have nothing to report, post users best photos and other stuff instead of giving false dates and info.

    1. I never post “false” rumors in the meaning that I know those are fals ein advance.

      And please note that for once maybe Sony chanced things in the meantime. The same sources who told me about the A7rII andA6xxx shared and leaked the corretc info about the A5100, A7s, QX1, A77II and so on…

      1. don’t get to upset about this. You show rumors here. You do your best to make them good rumors. You even categories them so we can see what is close to fact (SR5) or close to lie (SR1). This is good. When you place SR1/2 ruors you get complaints for the fact that they turn out to be false, when you don’t place them people complain about the fact that the rumors are more fact, and you wait to long for publishing them. In short: you can’t do it good whatever you do, so you better follow your instinct and accept the complaints!

        Thanks for the good work.

    2. this is a RUMOR site
      if you would like only facts then you should check out sonyaphafacts.com instead

    3. Well Sony have tightened their policy and Fuji have not….You cannot blame Sony after all the disasters they had with leaks.

        1. There was the hack of Sony Pictures last year and.some things leaked movies, personal data including medical and employment records…..before it was the Psn hack and leaks of personal data and credit card details etc.

      1. A company could easily leak out the stuff they want to leak out.. Microsoft was a prime example of using vaporware to make customers wait in their buying decisions (before they totally captured their respective markets).

    4. No, give us what you have… if the store managers are willing to spill the beans, so good. It is impossible to predict the future from the outside, as decisions can be changed by Sony by many many people, technical problems can come up etc. If you ever worked on a bigger project yourself in a team and related to other departments, you know the final outcome is not totally predictable even by the people involved.

  8. Don’t mind, and please don’t excuse for your good job.
    Rumors are rumors, and that’s what we want to read, and using it as basis for guessing and discussing.

    What’s finally coming to the market is a total different story.

  9. New RX100 MK4 with 43 sensor and 4k will be priced $999.9
    A6100 will be priced $1200 and A7R II don’t even ask.

  10. Sony finally figured that they’d give up coming up with new model names for updated cameras, because they’re so bad at it.
    They’ll change their mind for the next model.

    1. Me too. But I am on it. And at last today couple of trusted sources contacted me to help me out on this. I still confirm A6xxx will be in Stock late June/early July.

      1. Isn’t this the time frame when the new Batis lenses are available? The Flickr-A7rII-thingy? Coincidence? Rumor-time!

    1. Yeah, but I also have the duty to post spot on rumors. It’s now my ultimate goal to do everything possible to bring some genuine SR5 rumors as soon as it gets 🙂

      1. The reason people have a problem with your site is because it’s 90% advertisements. You’ve got advertisements on the right side of the page. You then make ENDLESS ebay grey import posts. Rumours are 10% of the sites content, the rest is off topic. You will likely ban me for this but please make it easier to view the rumours. I am going to try get your adsense account banned

        1. FIrts of all just some facts:
          1) You can read rumors only at http://www.sonyalpharumors.com/category/rumors/
          2) 20.000 hits per day in one months makes farily a bandwitch expense. I need to cover them
          3) I do not get paid company sponsorship as any other Photo site. Obvisously because I am arumor site. So I have to rely on google banners.
          4) Sorry if grey market bothers you. I do it because I see people buys the stuff and those who bought never complained to me. That said I’ts my goal to post less of that content anyway and I am working to keep costs down (example external image hosting and so on).

          1. Please continue the way you are going, nothing is wrong with paying for the bandwidth, we appreciate what you do for us because we keep coming. Thank you for doing a good work

          2. Thanks for all your continued hard work!

            No need to even respond to those so arrogant and shallow…for we can only feel sad for them as they look in their portrait…

          3. Add to that, there really isn’t much in the way of advertisements – it runs on par with most blogs. That said I hope you’re using affiliate linking programs with the links to B&H, Adorama and Amazon.

            Bandwidth costs are always the killer, people think because a website costs $5mo in hosting and $15 a year in domains that there are no additional fees.

            I think the grey market items are good, not something I would buy myself but I know people who do.

            Keep it up, things are going fine – you can’t control how often you get rumors, and lets be honest companies change things so anything posted in the last month could have been 100% true but changed. 😉

        2. Covering the costs for hosting is necessary. Making money beyond that is totally understandable. Why should he not get paid for his work. We all get paid for our work. And if not, there are better ways to spend money (the beach comes in mind). Or would you rather like to pay on a subscription basis for an ad free rumor site? I don’t.

          BTW: What’s wrong with grey imports?

    1. All this chatter and this is the only post about the new RX. There is a major contingent of photographers that want to see a better alternative to the Leica and give Fuji a run for their money. RX1 was a good first go, all it needs is a slightly lower price and ergo like the Fuji XT1

  11. I feel your frustration and appreciate all the information you have given:) I did hear from very good sources that Sony has tightened their releases since the hacking in the US.

  12. I’m not sure of the reason for the angst.

    Certainly, the role of this site is to keep users informed of coming developments, but the precise date is not vital. Ultimately, Sony have various conflicting elements to address to launch a new camera, so I doubt it’s ever easy to have a defined date.

    First, they need to make sure the camera will function properly. Second, that it can be manufactured sufficiently to fill demand, and finally, if they already have good demand for an existing model, why risk killing that stone dead while stocks exist?

    It’s very interesting to hear of possible abilities and functions that might be in the pipeline, but that should be the main point, not whether anything will appear on one date or another.

  13. Stop posting general rumor until you have SR5 firm on model and spec leak. No one gonna blame you. Keep “repeating” these “general news”, it is really bore… :p

    1. In case he don’t have a SR5 rumor, should he avoid posting a “boring” SR1 rumor and instead post nothing? Sounds even more boring to me.

  14. Head up, boy! It’s not over. Maybe Sony’s announcing a new A6100 tomorrow! Or maybe someone important has a cold and everything is shifted for a couple of days. Best would be, if Sony really surprises us all (like with the A6000 announcement). The rumors and discussions are more fun than the final announcement.

    Why would Sony advertise the A6000 right before a new flagship will arrive? Makes no sense. The A6xxx is meant to be a NEX-7-successor. What does this mean? The NEX-7 isn’t better than the A6000 just different ergonomics (Tri-Nav) and older technology. What else could it mean? A flagship APS-C camera (like the A77)? But why than advertise the A6000? Those possible improvements aren’t good to sale in advertising. Makes no sense. If they do something with the A6x00/A7000 that makes the A6000 not look like a striped down version (like the A5100 to the A6000), put the A6000 to 450-500 € (body only), they have a range of 500-1000 € to place the new A6x00/A7000. Maybe at 800-850 €. Maybe they add weather
    sealed, better EVF, additional custom dials/buttons, silent shutter, magnesium body, 4K … Than they market the A6000 as the smarter choice but leave the premium-A7000 to advanced-users that need pro-features on a APS-C sensor. I additionally left IBIS out because it’s more of a consumer feature and would make the A7000 the better choice for the majority.

    Or maybe they dropped the cam and just go for the A7rII soon.

    1. Without IBIS A6xxx will be like A5100 for A5000… even A7 to A7 mk II transition included IBIS, I wonder why for a “Nex 7 replacement” they d just upgrade a little the A6000… No way, A6x should cost 800-1000 euro and get Ibis, new chip and sensor, higher IQ and DR, better NR and maybe 4k if the camera doesn’t t overheat….

      1. You are very badly informed are you? The A5000 and A5100 are two separate lines of cameras, both with their unique featuresets,
        Clearly the A5100 is the better camera overall (PDAF, 24MP, good tracking, 6fps, XAVC S etc.)

        So when I translate this to the new camera rumored here it would make it something like this: 30MP sensor, with super fast and acurate focussing (lets say twice as fast as the A6000) and 20 fps and what? 4K video? that would be a killer camera, even without IBIS

  15. look, man, its pretty simple.

    it’s like this: Sony’s camera division isn’t Apple, who can buy a country with their profit. Sony cameras as a business are losing money, and anyone who knows about the corporate environment in a business that’s not turning a profit knows that decisions aren’t made in a linear 1-2-3 fashion. sometimes they are made haphazardly, other times logically, and there is no way to know when it will be one way or the other.

    that’s all there is to it from what i can see..

    1. really they are loosing money on cameras???? Are you illiterate or just have not bothered to read any of their financial statements in the last 10 years? Sony have been making pies of money from cameras and still are. There is risk now that the whole market is shrinking and all companies are pulling out of cameras including Canon and Nikon….

      1. ah well, I definitely can’t rise to that level of sophistication in your comment here, so I must be illiterate. but hey, at least I’m not ugly : P . my understanding is that the only reason they are making a profit here is their sensor sales..

        1. Well no. Camera are different business from sensors. These are reported separately. Both are profitable and always were profitable. Your comment was completely baseless

        2. I’m ugly. My face looks like a pizza pie that was set on fire and stomped out by an army of midgets. I usually just walk around with a bag secured over my head. If I go out in public it’s only on Halloween.

          1. I hope so. The chicks seem to dig it. Or maybe it’s the camera their diggin.

  16. That would be very interesting to know, whether Sony is considering a MKII of it.

    However, as of being used quite a lot in semi- and pro environment, where people are investing hell of a money in rigs and custom accessories, Sony would annoy those guys.
    So I assume that Sony will wait quite a while before bringing an A7SII.

  17. The one slice of rumor that has clung to me since yesterday is about a new round of reduced price a6000s. Not surprised there might be a reduction, but wondering how much. Interesting situation.

  18. Sony is a poorly run company over all. Their corporate culture would explain the false rumors as its not a goal getter kinda company like Samsung has been. They just do enough to survive. Appreciate admin’s hard work to keep us informed of rumors. Those who do nothin but b1tching should just go away.

    1. What is it that you do with the statement “Sony is a poorly run company”. This is not bitching?

    2. As I said above. What do you want? Them to release it, then deny it.. Then charger your for the REAL fix.. Like Nikon did in the D600 and we will watch how Canon deals with the recent spotted sensor issue that it took a customer to see.

  19. Sony should do like Canon and Nikon. Release, Deny, then offer a paid replacement. (AKA D600/D610)

    1. “Release, Deny, then offer a paid replacement.”- Sounds like what I do after I eat a burrito.

  20. I’m wondering if the stableisation on the A7II actually works with “any” lens. With the A77, using legecy adapters without a chip, the lens would not be stableized. Can anyone verify that the A7II actually stableized a legacy lens?

  21. Here is a couple rumors about RX cameras:
    There is possibly going to be an updated RX10 next week (see backorders on Sony online store). The probability is low, though (Sony never updated the R1).
    In June, we can buy an updated RX1 (backorder until mid June), but the announcement might come earlier. If Sony manages to pull off a curved sensor, this will huge: The lens can be extremely small and light, without compromising the aperture, and we can get rid of the heavy barrel distortion of the current RX1. But it is a long shot: this would be the first time the new sensor technology appears in a high-end product, and last June’s tech demo represented an early stage. The mobile lens has made it to market, but the FF lens needs a novel lens design, too. Sony can probably do it, but is it going to be a priority? Due to the small market for uber high end compacts, the price will be steep, and thus, compromises in quality would be unacceptable.
    From a business perspective, the RX1 is probably not that important. And yet it has one of the best IQs of any 35mm FF on the market, with one of the best Sonnars ever made. The 2.0 aperture is already equivalent to 1.4 on APS-C, when it comes to DOF. If Sony presents a subtle update with phase detect AF and an RX100 style viewfinder, existing users will probably upgrade in droves, and reviewers will be happy.
    So, is it going to be an ambitious tech demo for a new camera generation, as the old RX1, or do we get a thoroughly satisfying update that makes an excellent product more versatile?

    1. Do you have any reliable sources for your “rumors” or are this just your wild guesses?

      I don’t have an RX1, but “…heavy barrel distortion of the current RX1…”?? Are the RAW files corrected in LR automatically? Have you an uncorrected RAW file that shows the heavy distortion? If you are right, my image of the RX1 as the perfect sensor/lens combination would be heavily damaged. 🙁

      1. Totally wild guesses. Unreliable, and rumoresque; only based on the vague wikileaked slide about “new RX” in Q1, and availability in the US sony store.

        I have not heard about any photographers that got one for early testing, the few Sony people I know don’t know, and there is probably nothing out on the internet about RX2, RX1ii, RX1Mk2 and RX1-X that you do not know as well as me. All I am pretty certain about is that Sony intended to update the RX1 long ago, and built at least two prototypes, and works on the curved sensor for quite some time now (but the only published image taken by the sensor had a low resolution and high distortion) and there were hardware problems or priority shifts between developer teams.

        Given the response of reviewers and users, an RX1 with phase detect AF sensor and the RX100 pop up EVF would be a slam dunk. I have no idea about the actual market size and if the margins ever recouped the development cost of the RX1; perhaps it was more a tech demo that paved the ground for FE mount cameras.

        You can see the barrel distortion here: http://www.dpreview.com/reviews/sony-cybershot-dsc-rx1/11

        It can be largely correct in-camera, if you don’t do landscape. Ken Rockwell hates it, but I still think that it is a lovely combination. I am more than willing to accept the distortion in exchange for the size and speed. Extremely good for unobtrusive shooting (silent shutter, too!).

  22. All i care about is an A7s II. Any word on it? Is that the one we might expect Q1 2015 according to this chart?

  23. “I will now do my best and take as much time and resources as it gets to
    finally receive 100% solid info on when those cams will be announced”
    if you only get your information from “sources” i dont understand how dedicating more time and resources will help that
    its like a hamster hoping to get more food running the wheel more time, im sorry, but you get what you get, no matter how many time and resources you invest, and trust me on this one, sony its not happy with leaks, and they may be delaying products announcements just to make you look bad, sony dont like SAR (as you had killed many sales over the years in their eyes, for example, a7r sales had stalled for the last 6 months after rumors of an inminent a7rii, sony had to make hugh cut prices to clear inventory, that result in less profit, each rumor from SAR cost them millions)
    SAR its bad for sony, and sony had been bussy busting those employes that favor information leaks, and sony did a terrific job!
    sorry andrea, but sony had seen your bluff, YOU HAD NOTHING and you will get nothing
    you will learn about new products dates as everyone else, just days before it happening at best

  24. If you ask me, you will have to wait at least 6 more months. The A7S is THE killer camera of the A7 trinity. They will wait with the relaese until the A7Rii sales slow down. And the A7Rii is not even announced yet.

    1. Yeah, that one will be glory for those closet photographers. What other camera can take pictures with no light and still offer 5 stops of stabilization- non is what. It will be so back lit that the back will be outside the camera itself. So much stabilization should require a licensed operator. It’s a day one purchase for me…..day one as in the first day after the A7SIII is released and the A7SII drops to like 800 bucks.

      If I were Sony, I’d issue a warning rather than a press release before it goes on sale- stop buying light bulbs folks. You won’t need them once this gem of a machine is dropped. Dear light bulb industry- you’ve been warned.

  25. Anyone could have predicted an A7RII after the A7II announcement. SAR didn’t do that. Sony probably doesn’t know what they’re doing. Just simply fire shots at the market from your asss and see what sticks. I figure they’re probably so busy building the A99II that it’s taking all of their investment resources. So much A mount wizardry which requires workers around the clock…burning the midnight oil. A thousand hands surveyed just to design “the perfect grip.” That’s a lot of work dude.

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