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Zeiss Touit 50mm macro shipping today.

The new Zeiss Touit 50mm macor lens for Sony APS-C E-mount camera will ship from today at BHphoto (Click here) and in a few days at Adorama too (Click here). And here are the other many new deals on Sony&Zeiss A and E-mount cameras or lenses.

Touit crazy deals:
S$800 off(!!!) on the Sony E-mount double Touit lens kit at Adorama (Click here) and BHphoto (Click here).
The 12mm f/2.8 Touit now sells for $799 at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).
The 32mm f/1.8 Touit now sells for $520 at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).

A6000 and other mirrorless cameras:
$50 off on all Sony A6000 kits at Amazon, Adorama, BHphoto and Sony US store.
$50 off on all Sony A3000 kits at Amazon, Adorama, BHphoto and Sony US store.
$50 off on all Sony A5000 kits at Amazon, Adorama, BHphoto and Sony US store.
Buy the Sony A7R Interchangeable Lens Camera and Save on Select Lenses and Accessories at Amazon US.
Save up to $200 on Sony A7 Interchangeable Lens Cameras at Amazon US.
Save up to $300 on Select Sony Lenses with a Qualifying Sony Compact System Camera Purchase at Amazon US.

E-mount lenses:
$200 off on the 24mm Zeiss at Amazon, Adorama, BHphoto and Sonystore.
$100 off on the 18-200mm OSS at Amazon, Adorama, BHphoto and Sonystore.
$100 off on the 18-200mm OSS PZ at Amazon, Adorama, BHphoto and Sonystore.
$100 off on the 10-18mm at Amazon, Adorama, BHphoto and Sonystore.
$50 off on the 16-50mm at Amazon, Adorama, BHphoto and Sonystore.
$50 off on the 35mm f/1.8 at Amazon, Adorama, BHphoto and Sonystore.
$25 off Sony 30mm f/3.5 at Amazon, Adorama, BHphoto and Sonystore.

A-mount lenses:
$50 off on the 11-18mm f/4.5-5.6 DT at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 16-35mm f/2.8 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$50 off on the 16-50mm f/2.8 at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 16-80mm f/3.5-4.5 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$50 off on the 16-105mm f/3.5-5.6 DT at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 24mm f/2.0 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 24-70mm f/2.8 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$25 off on the 30mm f/2.8 at Amazon, Adorama and BHphoto.
$100 off on the 35mm f/1.4 at Amazon, Adorama, BHphoto and SonyStore.
$25 off on the 35mm f/1.8 at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 50mm f/1.4 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$25 off on the 50mm f/2.8 macro at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 70-300mm f/4.5-5.6 G at Amazon, Adorama and BHphoto.
$100 off on the 70-400mm f/4-5.6 G II at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 85mm f/1.4 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$25 off on the 85mm f/2.8 at Amazon, Adorama, BHphoto and SonyStore.
$50 off on the 100mm f/2.8 at Amazon, Adorama and BHphoto.
$100 off on the 135mm f/1.8 Zeiss at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 135mm f/2.8 at Amazon, Adorama, BHphoto and SonyStore.
$100 off on the 300mm f/2.8 G II at Amazon, Adorama, BHphoto and SonyStore.

A-mount cameras:
Save up to $500 on Sony Alpha A99 Digital SLR Bundled Purchase at Amazon US.
Buy a Qualifying Sony Alpha Digital SLR Camera and Save up to $250 on Select Sony lenses at Amazon US.
Save up to $300 on Select Sony Alpha Digital SLR Cameras at Amazon US.

RX100/m2 and compact cameras:
Free 32 GB Memory Card with Sony RX100M2 Digital Camera Purchase at Amazon US.
Save up to $100 on Select Sony Digital Cameras at Amazon US.

QX and Action cameras:
Free Case and Memory Card with Sony QX Lens-Style Cameras at Amazon US.
Save up to $50 on Select Sony Action Video Cameras at Amazon US.
Save $50 on the Sony RMLVR1 WiFi Remote with Sony Action Video Camera Purchase at Amazon US.

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    1. No, not completly. But it covers more than 2 previous touit-lenses:http://www.photoclubalpha.com/2014/06/01/bh-double-zeiss-touit-lens-deal-for-nex/

      I tested in photoshop that with 24 Mpix A7 you can crop ~16Mpix image without a heavy vignetting. And with 36 Mpix A7R you will end up with ~24 Mpix clean imag after cropping. And of course those pixels are larger than Aps-c counterparts, so if the best possible quality is what you want, you should use A7R instead of a6000 for example with this touit-lens.

    2. It might have a larger imaging circle than apsc, but I doubt it’ll be anywhere near ff coverage. To be honest there’s an abundance of good ff 50mm macros that can be adapted easily, if you really need a wide macro… I’m struggling to see who the target market is for this. People tend to go for a 50mm macro as a fairly cheap way of dipping a toe in the water.

  1. Again: Sony Rx 100 M3 799 $ / 849 €
    Zeiss Touit 50 mm 999 $ / 899 €
    Sony, what is wrong with you ? Do you hate Europeans ?

  2. 1000 bucks for an (APS-C!!!) 50 mm f2.8 macro is simply insane, unless it out-resolves a 24MP sensor wide open. I’m not even going to explain why.

    1. I totally agree with with you. I could get the a6000 and a very good mf 50mm and still have change.

    1. Well, that’s a very difficult question which you can approach from different angles. The 24 is the focal length to cover almost anything including close up, but both Touits are either very wide (12mm) or normal (35mm). So it really depends on your shooting style: single versatile lens: 24mm f1.8; or if you want to add a wide or normal lens to your arsenal, you can buy both Touits and sell the one you don’t need to get a very cheap Zeiss lens…

      1. I know killing myself over it. Was about to buy 24 f/1.8 because of versatility. And I like shooting 35mm equivalent nothing else e mount that fits angle of view. $200 off and I get 10% additional at sony store thru my job. Have sony 35 and is is nice but lens is blah. Was looking at 32 touits and then saw bundle deal. Hard to pass up

        1. Actually, the 20mm Sony would be close to that angle of view, as well as the Sigma 19mm, both slower than the Zeiss, but also cheaper and smaller. I find it surprising that you don’t like the 35mm though.

    2. Get the 55f1.8 and forget about the Aps crop lenses , I am pretty sure Sony goes all fullframe pretty soon.

  3. To assist in any purchase between the two…

    Sony Zeiss 24/1.8 on an APS-C sensored camera = 36mm / f2.7

    Zeiss Touit 50/2.8 on an APS-C sensored Sony camera is 75mm / f4.2

        1. if you go down to the update, it has been corrected and stated that the video maker had made a mistake.

          http://www.mirrorlessrumors.com/updated-the-errors-in-tony-northrups-cheating-accuse-video

          i had wondered if the info you stated had come from there.

          “UPDATE: This is an important update by Ale (Mirrorlessrumors administrator)

          There are a couple of logical errors made by Tony Northrup.

          First: No one cheats. All company aperture lens info are correct! The Panasonic 12-35mm f/2.8 has a f/2.8 aperture and not a f/5.6 aperture. You don’t have to make the equivalence he says has to be done! Use the Sony A7r and Sony A6000 for the same shot. To get same result the camera automatically sets on both the same ISO and same lens aperture despite the different sensor size. Just to say that the aperture remains CONSTANT and is not relative! There is no equivalence to make on that!”

          1. Actually the companies do lie (aka… cheat and deceive). Also, you do have to do the math correctly. If a lens is standardized to a full frame equivalency but is going to be used on a smaller area sensor, then only a portion of the angle of view, and only a portion of the unfocused, is going to be applied to the image that is illuminating the sensor. That is the physics of it, and it is true.

          1. Either the math and physics and explanations was way above your thought processes… or, you never listened to the video. Which one is it?

          2. Your arrogance doesn’t help you. We’ve been through that equivalence talk countless times here and it all depends on how you want to look at it.

          3. Oh yes, attack the messenger and not the message. If I having the intellect to understand the physics and maths makes me arrogant, you resorting to waving off the argument means that you don’t understand for not having the specific intellect of the maths and physics. Are you as comfortable with lying and being lied to as your comment states? Being deceptive is a way one can look at something; not calling someone out on their deception is accepting the deception, and is therefore likewise being deceptive.

      1. Paid $150 for canon L macro brand new when Circuit City went out of business. It was sitting in the back of the lock case all alone. Sales guy had no clue practically stole it

  4. I have had this lens for a couple of weeks and compared it to the fe55f1.8,I must say the fullframe non macro lens is sharper and the FE is a full stop faster, I am selling this macro soon.

  5. Bought myself manual Sigma 2,8/50 1:1 Macro for Minolta MD. Got equally great macro lens for $150 or less, with easy to use manual aperture ring…

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