Short note to inform European readers that Sony just updated the A7-A7r preorder and tech pages for France, Spain, Belgium, Finland and Norway. Here is the full list to the direct pages – just click on the country code to open it:
Specs and Preorders in Europe:
Sony A7r body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Sony A7 body at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony A7 with 28-70mm kit Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE, Amazon UK, Amazon DE, Amazon FR.
Sony RX10 at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT, WexUK, WexDE.
Zeiss 35mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT,
Zeiss 55mm at Sony DE, UK, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO.
And preorders are now also available via Digitalrev:
A7r at Digitalrev
A7 at Digitalrev.
A7 with 28-70mm lens at Digitalrev.

5 Responses
Agh, why aren’t Amazon selling the A7r?
…I have vouchers to use on it! :/
@Andrea. Still no link to Canadian pre order sites. How about Sony.ca,Henry’s, Vistek?
Hi Andrea, ES pages for Zeiss 35 and 55mm are not working, just FYI.
also, the LA-EA4 adpater is for pre-order at the Sony online store in Germany now; delivery expected Nov 5th or 6th
http://www.sony.de/product/dsl-lens-accessories/la-ea4
If you come from Germany and you are a student then there is a pretty good option via unimall.de where you can get 20% off the price for the a7, a7r, a7 + 28-70mm, 55 1.8, 35mm 2.8 and ALL the other stuff from sony.
I sold my OM-D EM-5 and preordered the a7 + 28-70mm for 1440€ 🙂 . The delivery date is set to the 20th November.
You have to create an account at unimall.de and at sony.de in the education store.
I don’t know how long this option will last.
The actual prices are:
a7: 1199€
a7 + 28-70mm: 1439€
a7r: 2099€
55mm f1.8: 639€
35mm f2.8: 799€
10-18mm f4: 639€