The RX10m3 highlight is certainly that massive 24-600mm zoom lens. One lens to rule them all! Below you can find an interview with Sony manager Mike Bubolo.
More RX10mIII tests:
Hands-on pics have been posted by Dpreview too.
Image samples at Imaging Resource.
Cyber-shooting: Sony Cyber-shot RX10 III video overview (Dpreview).
Store links:
FE 50mm f/1.8 at BHphoto. Adorama.
FE 70-300mm at BHphoto. Adorama.
RX10m3 at BHphoto. Adorama.
via Sony.net