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New Sigma 50mm f/1.4 ART lens gets a price in Australia ($1,499)

 

The Australian CameraPro is the first worldwide store that gives us a clue about the price of the new Sigma 50mm f/1,4 ART lens. The lens is priced at $1,499 AUSD. USing the current conversion this is about 1000 Euro or $1350. Of course prices in US are expected to be much lower. That’s quite a good price considered that Sigma aimed to match the quality of the 4 times more expensive Zeiss Otus lens! Now let’s hope reviews will come out soon to tell us if Sigma really achieved fulfilled the task.

store link found via Sigma Rumors.

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  1. This pricing is a total guess. Other stores in Oz have it for much less. This isn’t news, it has been floating around for weeks.

    1. We already have an Otus equal for 25% of the Otus price and that’s the FE55.

      This is coming from a guy that has both lenses.

      I wouldn’t want to say I regret buying the Otus but if the FE55 had come out first I might not have bought an Otus.

    1. Well that’s good, because this will only ever be an SLR lens… Like A-Mount, so you won’t really be forced to choose.

  2. And what about that first informational item, saying in bold letters:

    “Pricing listed is anticipation only, where final price and ETA are to be announced.”

    ?

      1. Here, take a chill pill.

        dada isn’t saying this will work on E mount, but asking sigma to give us some e mount lenses.

      2. Of course it would work.

        You can use a A-Mount with an adapter on E-Mount. So Sigma can make this lens with a fixed adapter. Makes not really sense and you don’t benefit of e-mount, but it is working.

        1. It will only work with the LA-EA4 with its entirely separate AF system, so Sigma would need to develop a whole AF subsystem that also ‘talks’ to the Camera in the same way the LA-EA4 does. Will work with the LA-EA3 but will be painfully slow, because the lens is not designed for CDAF. So no, they can’t just ‘build in an adapter’.

    1. Sigma’s CEO hinted E-mount is not proprity:

      – Are you interested in creating lenses for Sony’s new Alpha 7 and 7R?

      As a major lens manufacturer we believe it’s our mission to support as many systems as possible but we have limited resources so we have to prioritize. But we’d like to.

  3. I hate the comments section sometimes, it can be all irrelevant at certain times.

    I am quite excited for this lens, I would definitely buy it.

    1. 77mm filter thread? And the dimensions are also bigger than the Zeiss 50 1.4 for A-mount. This seems to be quite a big and heavy lens. 13 elements in 8 groups in a big lens sounds like it could deliver some very high quality, but it will only be practical on a DSLR. A7 users already have their high performance lens.

  4. I don’t know the final price, but for that money, you can buy a lot of lens. Possible that Sigma make very good now, but the pricing policy is the same as the one of Nikon or Zeiss, it take you all the appetite for photo shooting. I still wait someone, other than Zeiss, to bring us E-mount lenses in MF only for reasonable prices.

    1. Fast, high quality lenses are very expensive. Don’t be fooled, SIGMA’s new ART range is here to tickle the big names of optics on the high-end front. And actually, consider the price to be fair if the performances are what is promised. Just look at some reviews of the 18-35 f1.8 to convince yourself ! Cheers.

  5. Equals to 985€, should be rounded up to 999€ in Europe. Maybe less with some German dealers. Excellent news !

  6. Fair price if the performance is up to par. I don’t see why 99 percent of people would need it though. If you look at the comments on Zeiss’s website regarding initial photo’s taken of the 50mm OTUS- people think they look over processed. They However, they swear they haven’t been touched. The thing is, can you go overboard with sharpness?

    1. That’s a matter of taste. I only shoot modern Zeiss lenses and I’m used to the perfect look. Pictures just look real, contrast, sharpness, colors, dynamic range with sony sensors is almost too good. So some people miss the imperfections in a lens, also called “character”. I use the voigtlaender classic lenses for that on the A7r. Single coated, less contrast, more flare, not 100% creamy bokeh. And if you don’t hit the focus 100% it really looks like what people would the Instagram generation would call a “nice look”.
      It’s all a matter of taste…

  7. What I don’t understand about this lens is that the price implies it is manufactured with higher goals in mind than the 35 mm ART lens. But these are the same lens program, and good market strategy would be to produce them with the same goals in mind. But in that case 50mm should be cheaper than 35 mm at f1.4.

    1. I doubt this will be the price point, that website is just guessing, but I’d happily pay that amount if this lens performs as expected

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