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Former Nikon PRO photographer Sporsheim says: “Sony are circling around Nikon’s camera division like a shark in the water smelling blood”


A7rII vs D810 by CameraSize

Our reader Mistral pointed me to a quite extravagant discussion:

Kenneth Sporsheim is a Norwegian photographer, former Nikon PRO photographer, current Pentax ambassador. His alias on various fora is kenspo. This is what he wrote on Pentax Forums:

“Nikon are bleeding most of all camera brands at the moment! They have lay-offs in many countries. Just here in Norway, they had to reduce staff from 13 to 3..and get rid of locations and have office at home. This is how things are behind the numbers on the paper “

And now the juicy part:

“Its a big and hard ship to turn when things starting to go wrong  I know for a fact that Sony are circling around Nikon’s camera division like a shark in the water smelling blood. Its info from the “inside”. But how serious it is for Sony, i can’t tell. Just know that they have been looking at this possibility. Haven’t updated me for a while either“

UPDATE:  “Looking at this possibility” of doing what? Kennet Sporsheim now made clear he didn’t mean Sony is considering acquiring Nikon. Thom Hogan reports

The Nikon Ambassador quoted in the “rumor” has contacted me and says that what he meant by his shark quote is that Sony believes that they can take market share away from Nikon while Nikon is floundering (to keep the fish metaphor alive ;~).

–

Thanks Mistral!

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