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Filed and published on July 30, 2026, a new Panasonic patent describes the design of the already available LUMIX S 100-500mm F5-7.1 OIS, but interestingly includes alternative configurations built for a 125-600mm F5.6-8.3 variant. I doubt though that they will actually make this lens, too.

Meike has presented a new autofocus lens development plan, and it contains some surprises, such as their first full-frame zoom lenses:

  1. AF 24-70mm F2.8 standard zoom lens.
  2. AF 65mm F1.4 GFX Fuji medium format autofocus lens.
  3. AF 110mm F1.8 GFX Fuji medium format autofocus lens.
  4. AF 50mm F1.2 VCM full-frame autofocus lens.
  5. AF 70-180mm F2.8 full-frame zoom lens.
  6. AF 35mm F1.4 full-frame autofocus lens, MIX series.
  7. AF 100mm F2.8 macro autofocus lens.
  8. AF 85mm F1.2 VCM.

They haven’t specified the mount yet, but we know Meike is making L-mount versions of all their latest lenses now!

Alex Barrera made a very useful comparison between these two excellent lenses. As expected, the difference is minimal, making it hard to justify spending an extra $500 on the f/1.2 lens.

Sigma 35mm f/1.4 at BHphoto, Amazon, Adorama, Fotokoch, FotoErhardt, Calumet, Clifton, WexUK
Sigma 35mm f/1.2 at BHphoto, Amazon, Adorama, Fotokoch, FotoErhardt, Calumet, Clifton, WexUK

Viltrox just displayed the new L-mount 50mm f/2.0, 40mm f/2.5, 20mm f/2.8, and 14mm f/4.0 full-frame autofocus lenses. Preorders are expected to open in a couple of weeks.

via Weibo


You Can Finally Fit Your Full Frame Camera in Your Pocket!

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
The Ethics of Wildlife Photography with Melissa Groo & Bobby Stormer (Explora).
The Lumix S9 is just FUN! by LJM
I Ditched My Phone Camera for the Lumix L10 (The Mark Ellis Tech Diary)
If I Started Photography Again in 2026, Here’s What I’d Do (42West).

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DCLife writes:

A ruling issued by the Japanese Intellectual Property High Court on June 30, 2026 (Case No. 10041 of 2025 (Gyo-Ke) ) may significantly change the video capabilities of digital cameras in the future. The “compressed RAW patent” of RED, which was invalidated in Japan in this trial, relates to fundamental video technology and has long been a major obstacle for many camera manufacturers.

Everything started in 2022, when Panasonic filed a request with the Japan Patent Office to invalidate RED’s patent, arguing that it combined outdated technologies. The court ruled in Panasonic’s favor.
However, this decision affects only the Japanese market, as patents are valid only in the countries where they are registered. Still, it opens the possibility of using Panasonic’s arguments and evidence in similar proceedings elsewhere. This could ultimately make it much easier for other companies to implement internal RAW recording.

You all know that Panasonic quietly discontinued many MFT lenses. This creates uncertainty about the system’s long-term strategy. Geeky Nerdy Tech shared his thoughts about it in this video.

He speculates that a logical move for Panasonic in the future might be introducing an APS-C (Super 35) sensor into their video-centric camera lines (like the GH series) using the L-mount, similar to what Sony has done with the FX30.

This would slowly peel the end of Panasonic’s commitment towards their MFT users. What do you think…is this going to happen?

Viltrox is teasing the launch of five new lenses:

  • 35mm f/1.4 Full Frame lens (first for E and then later for L-mount too)
  • 18 and 40mm f/1.2 APS-C lenses (first for E and then later for L-mount too)
  • Two new AIR lenses for the L-mount system

Announcement is scheduled to happen this month!

$350 off on the Adobe Creative Cloud Pro 12 months subscription at BHphoto (Click here).

More new deals:

L-mount deals:

 

Adobe Camera RAW has officially added support for the yet to be launched new Sigma 85mm f/1.2 L lens. This only means one thing: The lens will be officially launched soon!

The lens is already listed at BHphoto (Click here) with shipment scheduled for September.

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