The new revised Sony financial forecast report.
It really looks like the big Sony financial crisis will be over soon. Playstation sales and Imaging Sensor Business made Sony post its best quarterly profit in seven years and increase its projection for annual sales. Sony now expects a full-year operating profit of 20 billion yen, compared with an earlier forecast for a 40 billion-yen loss.
Smartphone-selfie ready cameras and autocar cameras are pushing the Sony sensor sales. There is yet no specific info about how good the Alpha-RX cameras business is doing. But having a booming sensor business certainly helps the digital camera division to keep costs down and to get the best tech 🙂
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Say what you want about Sony… they might get hacked twice a year, or their camera bodies might not be perfect, but they sure do know how to make a sensor!
They invested a lot of money in research, it’s normal. 🙂
Yes, but they don’t know how to get the most out of it like Pentax, Nikon or Olympus.
Yes, they do, but Sony traditionally uses thicker color filters in the Bayer array to give better color discrimination. The downside of this is that slightly less light reaches the sensor, leading to slightly more noise. It’s a design decision that prioritizes color over light sensitivity, so it has nothing to do with incompetence.
In the SLT cameras, the noise levels are higher still, because the mirror also robs the sensor of some light. This is also a design decision, not an effect of not knowing how to use their sensors.
Like 0.2 stops of DR on the 36MP one? Wow! Also, what are you comparing the sensor in the Olympus with? The only surprise in your list is Pentax. And they are hardly doing better than Sony.
Complete nonsense…
Yeah, no doubt thanks in some part to a7 series sales! Here’s hoping they show their appreciation by providing updates & lenses!
Looks like Samsung have caught up in the sensor dept, at least for APSC! Can only be good for competition. But if Samsung can do it without the Exmor patent, how come Canon can’t?
In order to compete Sony should upgrade to Exmor R, bsi sensors and release a 32-36mp apsc bsi, and a 78mp ff bsi sensor.
Not onlywould that leave the competition in the dust, but it would enhance the reasons for buying a real camera rather than just a celphone camera.
Although that may sound like a silly concern, it is really the most serious competition Sony faces.
how much Samsung sensor production capacity per month? it’s important because the sensor’s price is also a deciding factor. Even Samsung flagship phone using Sony camera module.
Canon still uses a larger fabrication process for their sensors than most other sensor manufacturers (300nm as opposed to 180nm used by Sony, IIRC).
When, and if, Canon invests money in upgrading their production facilities, they will likely catch up with the likes of Sony, Samsung and Toshiba.
Canon can. But why bother when they have the market? That is what happens when you have oligopoly, especially in a market such as the camera one.
It should stay there. Get ready for another drop after the A7RII is released.
With the competitive price and upgrades of the body matched with the great price and quality of the Batis lenses they will sell a truck load…
You read it wrong admin, it is not forecasted lost and get profit now.
for operating income, the forecast is gain, now gain more. For net income the forecast is loss, but now it is still a loss, but loss less.
Wrong, “(number)” = loss, “(x)” things mean losses in “comptabilité” (accounting/bookkeeping) term.
Others numbers haven’t “(number)” so they aren’t losses.
That news is kinda old, from smartphone rumor websites, the profit are made from Playstation unit and Smartphone sensor unit (selling to others bands, many of them use sony sensor in phone)
solidifying that they are on the right track and that A-mount doesn’t matter to them
You got the first half right!
Are you sure Sony only has 180nm?
TSMC is bragging and saying they has 55nm CMOS process.
yes Sony, ditch the a-mount and get back to the game!
Good job Sony!! Looking forward to your A7 Pro cameras and an updated A99.