If you were lucky enough to attend the Photokina 2016 (like me), you will have noticed that the by very far busiest booth was the one of Fujifilm. So it was clear to me, that Fujifilm must have done many things right over the last year, in order to attract all these people.
So it’s not really a surprise, that the latest Fujifilm products are highly awarded. I’ve already reported how:
- the Fujifilm X-T2 got the Gold Award at DPReview (story here)
- 14 Fujifilm products won the IF Design awards (story here)
- the Fujifilm GFX got the DPReview Gold Award (story here)
- the Fujifilm X100F earned the DPReview Gold Award (story here)
- 17 Fujifilm products won the red dot design award (story here)
- the Fujifilm X-T20 got the DPReview silver award (story here)
- Only the Fujifilm X-System broke the DSLR Hegemony at World Press Photo Awards (story here)
- at the DPReview Awards 2016, DPReview declared the Fujifilm X-T2 and Nikon D500 “Way in Front of the Rest” (story here)
- the Fujifilm X-Pro2 Best Professional CSC and XF100-400 Best CSC Zoom Lens won the EISA Awards (story here)
Well, Fujifilm now sets another record. At this years’ TIPA Awards (2017), it is the most awarded camera company out there, with a total of 5 awards for:
- Fujifilm GFX 50s (best Medium Format camera)
- Fujifilm X100F (best professional compact camera)
- Fujifilm X-T2 (best Expert mirrorless CSC)
- Fujifilm X-T20 (best Entry Level mirrorless CSC)
- Fujinon XF23mm F2 (best CSC prime lens)
As usual, at such competitions, there is an award for basically every brand out there. But it might be still significant, that Fujifilm is the most awarded brand.
Check out all the 2017 TIPA winners at tipa.com