Noisycameragot his hands on a Hasselblad message pointing out an invitation for a big product presentation on September 18th. The message says: “In 2002 at photokina Hasselblad launched the revolutionary H System that changed and shaped the medium format market of the new millennium. Embraced by professional and amateur photographers around the world, it is still the unsurpassed standard for craftsmanship and ultimate image quality. In 2012, 10 years later, our commitment to innovation, evolution and expanding to new horizons is as uncompromising as it has always been in the century long history of Hasselblad.”
A coupel of weeks ago CSCmagazine and some other rumors I got from my sources Hasselblad said that they will announce a Mirrorless camera featuring a sensor double the size of an FF sensor. It’s not an it’s something new. And unlike other Medium Format cameras that usually uses CCD sensors we have been told that this has a CMOS sensor. No info about the price but it will be expensive stuff for sure 🙂
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Yes, that might be at least double the price of a FF.
can i have two focuspoints… please?
You mean like a 645D or S2 without a mirror? Hardly revolutionary…
If it’s as ‘affordable’ as the 645D that’d be revolutionary for Hasselblad at least. 😉
It is hard to imagine which group this camera will be targeting.
CMOS instead of CCD is the way to kill the digital medium format. There is a lot of cameras with crappy colors already (FF CaNikons)… 😛
Spetember? Awesome. I was worried that we wouldn’t hear anything until Vonember!
T-L, I am sorry to say but you are talking absolute nonsense.
that´s because he is retarded….
Actually the main reason so many pros use medium format is because of colour rendition. Particularly skin tones. It’s worlds better than smaller sensor cameras. If you are a portrait specialist this is worth the premium price.
Why don’t they be revolutionary and get the price of their digital backs for their 5XX series cameras down in price. I’d love to put one on my 500C/M. But they make it such a poor economic decision for a digital camera that is very limited in photographic scope.
The market for affordable backs for the Hassy 500 is already saturated by pre-owned Phase One backs. We have a $5k back for Hassy V in stock right now and I’d expect it will sell within a week or two. Given how good that back is it would be hard for Hassy to compete.
What will be more entertaining is when the Micro Four Turdists start complaining why it isn’t $500 and how their OM-D’s or whatever photographic abomination by Olympus and Panasonic has far better IQ etc…
If the EM-5 is an abomination, I’d like to know what you consider as repulsive?
There are plenty of old medium format backs that are crap compared to today’s cameras (including Micro four thirds). Just being Medium format in terms of sensor size is not enough to have good IQ. The sensor has to at least be somewhat modern or else it’ll get destroyed in ISO even compared to smaller sensors like the Nikon 1. This is not fanboyism. This is fact backed by sensor testing.
You obviously have never used any MFDB…
If Sigma could make a FF cut of their current Foveon chip (with hopefully some extra R&D put in to improving the noise performance in the process), it’d go some way to rendering a lot of lower-MP-count DMF backs obsolete. You’d end up with what, 32MP? (I don’t know how to extrapolate that figure myself.) And in terms of detail resolution, with a good enough lens, you’d be looking at around a 50-60MP equivalent Bayer sensor. Close-examinable 40×60 prints here we come!
What’s the point? The body would be the same size as medium lenses are too expensive so no one will invest in a new mount.
I’m hurry to get one, because I’ve got 20.000 bucks which I don’t know what to do with.
Despite my snarky comment earlier (thanks for fixing that, BTW), I’m looking forward to this. I think that medium format and mirrorless are surprisingly compatible, so this promises to bring the legendary Hasselblad quality to a price point that a few more people can accommodate.
I’m sure it will still be too rich for me, but this system should be an interesting player in the high-end FF/low end MF space.
Sounds like the Apertus AXIOM.
Well, if it’s in the idea of a Mamiya 7 II/Big Leica, I could see it doing well. In fact, give it the right lenses (1 Macro, 1 Portrait, 1 normal, 1-3 wide, and 1-2 telephoto) and I might abandon Nikon and move to m43 + this system.
Not going to happend, but how cool wouldnt it be if it could record video! Medium format video would be something else!
What’s the point? When mirrorless came out, people started clamoring for mirrorless version of every format like dimwits, but they forget the point of mirrorless in the first place.
What’s the point of making medium format mirrorless when it’s going to be huge anyway? I would think an optical viewfinder and mirrorbox is the least of their worries….or should I say the smallest of their worries.
It will be smaller than MF SLR anyway. About the same size as D800.
And we get better metering, higher framing accuracy, higher focus accuracy
Once upon a time, medium format rangefinders were commonly seen. The Mamiya 7 series is still sought-after. Now, these were _big_ cameras, don’t get me wrong. But for landscape or non-frantic photojournalism, there’s definitely a market for large sensors in non-studio bodies.
I have been asking for this for a long time.
JUST DO IT HASSELBLAD !!
Toddy Hasselblad digital is made by Fuji and Thatcher is not bad, Fuji itself made for years RF medium format cameras I have USD 500 c/m but also The Fuji 645 Zi .
So if Hasselblad/Fuji come out with à RF digital 645 camera it Will be gerat.
It van be like Pro-X1 with à 48x36mm sensor with 40mp .
Hasselblad and Fuji are making for years the H-serie. These camera’s are the standard in MF digital photography . So expecting an kind of MF X camera make sense.
MF without mirror could mean less vibration and smaller size, lighter body for field use. I woudl warmly welcome this.
Hi guys
Checkout the new H5D add from Calumet
http://www.calumetphoto.de/eng/landingpage/H5D.cfm?t=CM03&a=CM03