Sony Hong Kong announced that the Zeiss 35mm FE f/1.4 lens shipment will start on March 19 already. The lens ships now within 4-7 days at Digitalrev (Click here). This now makes 3 out of 4 new FE lens already shipping in Asia. Let’s hope the 90mm macro will ship before July too!
For German SAR readers: At 10:00 Berlin time you have a Gold Box deal on the Sony A99 (Click here). At 18:00 you have a Gold Box on the White A6000 kit (Click here). The new FE 24-240mm is also in Stock at [shoplink 34641 ebay]Fotomundus (Click here)[/shoplink].
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All new FE lens preorder links:
In USA at:
Zeiss 35mm f/1.4 FE at Amazon, Adorama, BHphoto, FocusCamera, Sony US.
Sony 90mm f/2.8 FE at Amazon, Adorama, BHphoto, FocusCamera, Sony US.
Sony 24-240mm FE at Amazon, Adorama, BHphoto, FocusCamera, Sony US.
Sony 28mm f/2.0 FE at Amazon, Adorama, BHphoto, FocusCamera, Sony US.
Sony Fisheye Conversion Lens for FE 28mm F/2 at Amazon, Adorama, BHphoto.
Sony Ultra-Wide Conversion Lens for FE 28mm F/2 at Amazon, Adorama, BHphoto.
Sony Fisheye Converter for E 16mm F/2.8 and E 20mm F/2.8 at Amazon, Adorama, BHphoto.
Sony Ultra-Wide Converter for E 16mm F2.8 and E 20mm F2.8 at Amazon, Adorama, BHphoto.
In Europe at:
Zeiss 35mm f/1.4 FE at Sony Germany, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Sony 90mm f/2.8 FE at Sony Germany, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Sony 24-240mm FE at Sony Germany, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Sony 28mm f/2.0 FE at Sony Germany, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Wide Angle converter at Sony Germany, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Fisheye converter at Sony Germany, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Wide angle converter for 16 and 20mm lenses at Sony DE, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
Fisheye converter for 16 and 20mm lenses at Sony DE, UK, FR, IT, ES, NL, BE, AT, CH, SE, FI, NO, PT.
In Asia/Australia at:
Sony 24-240mm FE lens at Digitalrev, CameraPRO, Sony Australia.
Sony 28mm FE lens at Digitalrev, Sony Australia.
Sony 90mm FE lens at Digitalrev, Sony Australia.
Zeiss 35mm f/1.4 FE lens at Digitalrev, Sony Australia.
Wide angle converter for 16 and 20mm lenses at Digitalrev, Sony Australia.
Fisheye converter for 16 and 20mm lenses at Digitalrev, Sony Australia.

39 Responses
It’s already in the showroom …. my first impressions … alpha7mk2.wordpress.com
1 euro 94 is pretty cheap. I’ll take one.
Haha 🙂
One person allready seen with the new Zeiss 35mm 1.4… First ever sale of the new Zeiss 35mm 1.4 at 1$ discount .. First ever photo taken with the New Zeiss 35mm 1.4 … AMAAAAZIIIING
Already seen someone with the 35mm f1.4.
On another note, I just got my 28/2 in the mail. It seems to be surprisingly decent. I posted a quick first impressions for those interested: http://backgroundblur.com/#!/articles/55086b3fbc1317ac11f1f942
In your review you complain about the construction of the 28/2. You do know this lens is very cheap and almost budget level? The build quality is very good for the price. I would rather have this build quality and save $700 than pay $700 for a metal barrel and little blue badge. The IQ of the 28/2 is on level with Zeiss lenses (Sony Zeiss that is, not real Zeiss) but at a fraction of the cost. Also the 55/1.8 Zeiss is made in THAILAND.
Hummm… Nobody is complaining. I am just stating the fact that the build quality is a touch below the Zeiss standard. I also clearly state that this results in a welcome price reduction.
I literally state that the IQ on on level with the Sony Zeiss lenses: “I would say the 28/2 was designed to the same standard as the 55/1.8”
About the made in Thailand, my bad, I will check with my copy of the 55/1.8 and correct the article.
Thanks for the effort. Nice, fair review. I dont like the shiny front barrel, Sonys renderings dont show these… Thought it was just existing on the pre-production models.
I would like to see a shot of the lens on the A7 with the lens hood attached.
Here you go 🙂
Nice.
Thanks for the review! I was starting to wonder when these would ship and reviews start showing up. Looks to be a much better lens in most aspects than the 35 f2.8 (faster aperture, better sharpness, less vignetting, better corner sharpness) and just makes the 35 f2.8’s price look stupid.
Thanks for posting – the 28.2 looks good.
However, I can’t help but wonder whether you have done the 35/2.8 a disservice in that test.
You mention that the distortion is heavily corrected and that affects corner performance, but distortion isn’t actually that heavy on this lens, and corrections don’t seem to noticeably affect corner sharpness in my experience.
Regardless of the 35/2.8’s edge/corner performance, which I acknowledge isn’t perfect (but can be improved significantly by stopping down), the centre performance is excellent at f/5.6, but your image sample isn’t particularly sharp anywhere.
35/2 is an overpriced joke.
Great response. Thanks for your time.
The 28mm had to settle for a rainy day while the Loxia and the 35mm had sunny days ;_;
Anyway that 28mm is crazy value for the money. I initially dismissed it for not having 1,8 aperture like the 55mm, but it turns out to be crazy sharp regardless.
Cool cat.
nice sharing!
nice review. thanks
2000eur? hahahah. nice one sony.
I’ve had the 28/2 for a week. Much better value and more sensible size.
That one costs around 40 euro to make.
So around 10 times lower the price.
40 manufacturing costs + 1000% profit = 400
40 is a bit low, but even if it costs 200 euros to do one, it remains at 10 tilmes the price. I think that if they sell such a lens 850$ is real well paid. As I said, bodies at duming prices and lenses at prices that no one can pay, that is what Sony is actually, a company that sucks. Then, what’s about APS-C stuff????
Do you even know what you are talking about?
If you can’t afford this lens (neither can I btw) either buy the cheaper 35mm f2.8 or buy any 3rd party lens and use an adapter. Whining about it has ZERO effect on the price and does nothing but causes negativity in your life and others who happen to read your comment.
I can’t afford this lens so I am substituting it for the 28mm f2 which I can afford. I am under no illusions that the 28mm is as good a performer. Its not but it seems to be a reasonably sharp lens and while I love the 35mm rendering it is simply way above my budget and there is no way for me to afford it.
Where did you get it? I am in Japan now(Osaka), and i am trying to buy it in local stores, the next week i’ll be in Tokyo.
Sony makes all their money from lenses not cameras – selling glass and plastic for 2000 euro when the price to manufacture it is 100 – 200 euro at most !
Remember that !
Really?
Can you provide a breakdown of Sony’s costs per lens? Materials, labour, overheads, R&D, distribution, marketing etc…
My car mirror costs just $20. This lens uses more glass so I would assume the actual cost to be $30 max.
percentig profit is the same that in kokain production. i think it is too icspensiv
Extremely high profits from drugs trade are exclusively caused by state prohibition. Luckily no political points could be gained by expensive lenses ban.
Bodies at dumping prices and lenses at prices as if they where made of Gold. Sony sucks.
Care to check how much similar f1.4 lenses cost, before posting some more troll flamebait?
Fujifilm 23/1.4 is 1/3 the price. Sony is a joke.
Actually it’s closer to 1/2 the price, not that they are comparable anyway.
The Sony is a genuine 35/1.4. The Fujifilm is a 35/2 equivalent.
You’re right. The Sony is the size of a small car. Hardly comparable.
You are comparing a lens designed for a small sensor to a lens designed for a larger sensor. Compare the Sony to a Pentax 35mm f3.5. A slower lens but costs pretty much the same.
http://www.bhphotovideo.com/c/product/1045498-REG/pentax_26917_35mm_f_3_5_smcp_fa_645.html
Sony’s own APS-C 35mm f1.8 costs less than the Sony 35mm f2.8 for full frame cameras.
it’s a APS-C, and pls check Fuji’s MTF, dropping fast, especially 45pl.
Thanks for the offer, Sony. But too expensive.
Amazon US updated release date to March 31.