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Tamron: “We do not plan to make lenses for the Sony A7 cameras”.

Tamron_encuentros_01_AA
Mr. Kenji Nakagawa (responsible for Tamron Marketing Communications) © Albedo Media SL

The Spanish site DSLRmagazine asked Tamron if they plan to make lenses for the Sony A7 system. But the official answer was: “Currently we have no intention to cover this line of business, although we have a very good relationship with that particular brand.“

He also confirmed the new 15-30mm Sp lens can resolve the new 50 megapixel FF sensors. This fits with a rumor I got back many months ago. That source gave me the lens specs as first and also told me Sony would make a close to 50MP FF camera too. Question now is only WHEN that camera will be announced to fight back the Canon 5ds.

P.S.: The A-mount 15-30mm Tamron lens can be ordered at BHphoto (Click here) and at Adorama (Click here).

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297 Responses

  1. Still nothing new on A7rII or A9. Are we still expecting this type of announcement or does Sony have to wait for nikon first.

      1. Because Nikon will likely use the same sensor. The D800 got a headstart in the market, before Sony used the same sensor.

      2. Just a snide remark to Sony who seems content on letting nikon come to market with the most updated and advanced sensor before Sony puts it in their own camera. Nikon came out with 3 ff 36mp cameras before Sony ever did and still not found in an A-mount.

  2. It’s logical… DLSRs outsell mirrorless by a very wide margin and Sony is still unwilling to turn their A7x series into true competitors with DSLRs. As of today, it’s a very niche product.

    1. >Sony is still unwilling to turn their A7x series into true competitors with DSLRs<

      Why, because Sony are protecting their DSLR line? Your statement is illogical…………

      1. Sony have shown no intention to develop their own DSLR line further.
        I don’t have the slightest idea why, Sony’s actions haven’t made sense for a long time.

        1. >Sony is still unwilling to turn their A7x series into true competitors with DSLRs<

          So why would they hamstring their A7x development. It's not as if they're Canon and they're "trying to protect their DSLR line."

          1. אתה עסוק במחשבות ופנטסיות של הצלחה גדולה, אטרקטיביות עצומה, כוח, מודיעין. דביל אתה.

          1. The only country that we’ve seen “move on rapidly” so far was Japan, so I assumed that must constitute “the rest of the world” for you.

          2. News flash 1: there’s more than two countries in the world.

            News flash 2: people of other countries also buy cameras.

            News flash 3: don’t try to quote statistics unless you have studied basic statistics

          3. I would gladly see your statistics on how mirrorless is “moving on rapidly” in “rest of the world”.

      1. Judging by camera shipments to different parts of the world (CIPA statistics), DSLRs are still ahead of mirrorless everywhere, although Japan is more friendly towards mirrorless than most countries.
        Anyway, it’s certainly not just the USA, it’s most of Europe too.

    2. wide margin? based on what facts ? the last time i saw the mirrorless had half of the market in japan and fifth in the rest of the world ? The more reasons to enter the market when everyone is desperately wanting more good lenses for fe system, jesus simple microeconomics and these |diots in tamron and sigma cannot figure it out ?! japanese archaic |diots

      1. >fifth in the rest of the world
        This isn’t wide enough for you?
        And forget APS-C for a second (I get why small APS-C mirrorless can be popular), think Full Frame only. The difference will be even bigger.

    3. I wouldn’t trade my A7 for any FF DSLR ever made, it would be a backward step for my photography needs. So for me, it is the DSLR’s that can’t compete. The majority of my photographicating friends get positively green with envy after 5 mins in manual focusing heaven and that’s before they even see the sweet image quality on a bigger screen.

      1. Why did they even bother developing those expensive multiple cross-point AF systems. All you need to do is turn AF off, and you’re in heaven. Those stupid Canon and Nikon, what were they thinking.

        1. I guess for fast moving subjects or people with less than adequate eyesight AF is obviously a must. But that’s not me.
          As soon as I touch the focusing ring on my a7 it zooms to 100% and displays the focus peaking which along with the zebra exposure warning and the fact that what you see on the screen is what you get, is what constitutes my version of manual ‘heaven’. These proprietary features are what makes certain types of DSLR shooters (street and landscape particularly) sit up a take serious notice…….bird watchers?…..not so much:-)

          1. Do you only shoot static objects, or does that help you shoot people doing something / moving around as well?

  3. I told you guys, that Sigma, Tamron and etc. they care less about Sony. All they care is their profit and Canikon. That’s it. Case closed.

      1. The point was for several users here that think that Sigma and Tamron care about lens buyers. They don’t. It’s just people think that Tamron or Sigma will listen and deliver needed lenses. They don’t listen, they don’t care.

    1. The limitation is their lack of resources. Sony and Zeiss both have made excellent lenses for E mount. Non-RF adapted lenses from all other manufacturers work perfectly on E mount.

      I’m guessing you own a Fuji X or a MFT?

      1. No, there are more than enough small lenses for these cameras…but no long lenses. Their limitations, basically, are their slowness in focussing, their price, the need for costly adapters, their size (for anyone with more than miniature hands/fingers), their balance and handling when used with any long lens and their incapability to shoot anything faster than granny on her zimmer!

        1. I think you’re mixing up long vs. short and large vs. small.

          Also you only need one adapter unless you’re adapting from different mounts. Also adapter cost is nothing compared to the price of a good camera and lens set.

          As for what people can shoot with what… that all comes down to skill.

    1. Exactly… that’s a very big missed opportunity. As Sony’s lens line-up is still very weak, they could’ve reaped a sizeable market and even charged premium for some good lenses. Instead they are competing on an overcrowded mature market, where they have to undercut Canon and Nikon’s own lenses and thus frequently end up with lower margins. Playing with the dinosaurs, they have become dinosaurs themselves. I wonder if some new companies will overtake them. E.g. there was some Chinese company planning to release a 21 f2.8 designed specifically for the A7R.

  4. i’m starting to save for Canon 5Ds or Nikon D810 and i’ll just start fitness again 🙂 cuz sony also have no plans to make lenses for sony a7 cameras 🙂

  5. The quote is actually, “Currently we have no intention…”. Currently is they key word and honestly makes the statement more benign, IMO and was clearly left out for click bait. To me he means, if/when we see it as a profitable channel we might pursue it.

  6. Another nail in the Sony coffin.
    When Canon releases thier ff mirrorless, compatable with both thier own dslr lenses and 3rd party for Canon dslr lense people will be so ready to jump ship to a system with a real lens selection.
    So both Sigma and Tamron are bailing out on Sony..and of course Tokina bailed out long ago.
    Sony only viable long term option…find a way…either with a new AF system or LAEA4 type adapters for Canikon…to make the E mount system compatable with the vast majority of AF lenses available…and one more hint…they are not Sony E mount native lenses….
    E mount is currently doing well with no competition, but that will instantly change when high end cameras come out that people can actually use with lenses, lots of lenses.

    1. get something new to say we’ve heard it all before, you sound like a broken record.
      go buy an canon and leave already

      1. You keep saying the same thing over and over again just to hear yourself talk
        Anyone with any inteligence would realize by now that youre advice is not going to be listened to.
        As for repetitive…this entire site is repetitive…for lack of new rumors we keep repeating the old ones with a different spin, just like my comments…when something new comes up I will have something new to say, when this site keeps respining events so will I and you too will go on saying the same thing over and over again.

        1. Nobody agrees with you Barry and 9 people so far agree with Ghostsbyscary. That should tell you that you something, but clearly you are too either too stupid to notice or too inconsiderate to care.
          Keep posting the same repetitive nonsense, I will keep posting this hashtag…

          #bananimalsbybarryfromsar

      2. But if he says it enough he will eventually likely be correct. It might take decades, but most products eventually die. 😉

      1. I know you only want to hear Sony is great and Sony will rule the camera world, but that is a lot more dilusional than you accuse me of being.
        I make balenced comments.
        When Sony does something great I say so
        When someone else does something great I say so.
        And when they are not so good I also say so.

        1. No single camera system in the world is “great”, please don’t assume you know what I’m thinking. “Balanced comments” thanks for the laugh

          What you think is good or bad? That’s a matter of personal opinion which others may or may not agree with or share the same point of view with. The mere fact that you responded to my comment within minutes shows me that you sit there and troll, waiting to pounce and spit out more uneducated comments.

        2. You say too much and most of it is absolute barking mad rubbish, yet you seem to think your posts are of some importance.

          You have absolutely nothing to offer this site and its readers. Please buy a Canon and go away.

          #bananimalsbybarryfromsar

    2. Simply .. if Canon made a mirrorless that will be compatible with their DSLR lenses then it will be too bulky and there will be no difference between getting a Canon mirrorless and DSLR !
      the main benefit from buying a mirrorless is the compact size of camera body and lenses , Sony already have the LA-EA4 adapter but people are still buying those 24-70 and 70-200 F4 because of the compact size instead of F2.8 with the adapter.
      that’s why Nikon Df failed to attract people , bulky , huge lenses.

    3. Sigma and Tamron say they don’t have plans to make FE lenses *at the moment*. what they have not said, which you seem to be implying is “we will never make lenses for this system”.

    4. We all ran MF and 35mm back in the day and now most of us don’t. Canon are all the point where their users will start to say, “Do we really want to lug around all this DSLR gear PLUS this mirrorless kit?” That’s the part that Canon marketing are struggling with with EOS mirrorless. That’s why the new mirrorless has been castrated from a motion perspective along with recent DSLR bodies. Canon really want their professional users running EOS DSLR’s for stills & EOS Cinema for motion. But that ain’t going to happen now that advertising budgets and editorial assignments are in the toilet.

      Canon’s EOS mirrorless is DOA unless they get serious as Sony & Panasonic have and make it a full featured video system (but why would they?).

    5. There’s no way Canon can make their cameras compatable with their lenses. They don’t even know what “compatable” means. Now compatible, on the other hand…

    6. In a dream…. Oooo im dreaming…. Wake up!!! Oppps, im still dreaming..please, let me wake up!!! Lol, finally im dreaming…

  7. Im maybe an idiot. Have sold all my canon gear, and bought the A 77, and now for one month ago the A7. Thats because i was an idiot when i thougt this would be the feature. But to use an adapter for a-mount lense, or another brand of lenses with my A7. That makes the a7 with adapter and lens as big as a eos 5D mk III.
    And now. Sony is sitting on theis ass, and dont make fast lenses for the a7 series. That makes me understand that i am a completely big idiot.
    Why does not Sony do the easy thing. Tell Zeiss to make e-mount on allready existing lenses with A-Mount.
    I dont wanna a f.4 lens. I want fast lenses.
    Or if Sony had the courage. The A9 series that is coming, and come quickly hopefully. Make that with A-mount, so the fast quality lenses that is available, those will be with a DSLR body and a-mount. If Sony does this. Then i will not switch bak to Canon

  8. Everybody is so happy to proclaim the death of A and E mount, please, sell your gear and move on if you truly believe that. to keep coming here and proclaim sudden doom just means you don’t even believe yourself.

  9. In 2 years more or less, sony has built a lot of lens.
    24-70f4 z
    28-70 kit
    35f28 z
    70-200 f4 G
    16-35 f4 z
    55f18z
    24-135f4

    Coming soon
    24-240 f3.5-6.3 OSS
    35f14z
    90macro f28 G
    28f28 with wide and fish eye adapter…

    To me, thats a lot of lens in 2 years more or less..

    Well done to SONY!!!

    1. And I would add to your list the 6 Samyang / Rokinon lenses, that’s a lot of lenses in less than a year and a half. Tamron doesn’t want to sell lenses to FE users ? That’s alright, samyang will get this market share.

      1. Yea Samyang 500mm f/6.3 is so great:D…. Anyway what the Canikon lenses users on Sony Ax think of their gears? Does it worth using an adapter with Canikon lenses if Tamron don’t want to build some for FE mount?

      2. arent most of the samyang ones the same as slr ones they do with a adapter glued on the back…. meaning you would be better off buying it in a slr mount and another adapter for a more flexible future and resale.

    2. I think you can thank Tamron for a fair amount of those lenses. Sony Corporation maintains an 11% share hold in Tamron, making it the second-largest shareholder below New Well Co., Ltd. with 17.34%

  10. I own 6 lenses that I use only with my A7s, none of them made by Sony, nor are any of them native e-mount, and I’m doing just fine capturing beautiful photos with them. People need to realize that they don’t need autofocus as much as they think they do. There are more lenses available for e-mount than any other system out there.

    1. People need to stop pointing out what other people need.
      It’s great that you manage to get by with MF, but that’s definitely not for everybody.

      1. I use 11 MF lenses. All Leica, Zeiss and Voigtlander. They are all small and acient. I think Judd is right. MF is great. Even easier to use with the A7 series, than with my Leica M8. I love it! But if you don’t like it, good for you!

  11. This makes a world of sense. Tamron targets budget users, not early adopters. A7 remains an early adopter system, hence the focus on premium lenses (Sony Zeiss, Zeiss Loxia, etc..)

  12. Sony A7- just got my Meike grip and LOVE IT. Now with these minolta MD lenses I’m unstoppable. NO FE LENSES FOR THIS GUY. Alpha- yeah, I’ll take that Tamron 15-30 at some point.

      1. Lets see some proper stuff from you then, go on, give us an edgumucation in something other than grammar or prose………. idiot you are!

  13. Tamron said! Screw e-mount bitches I’ll make more money selling A-mount lens to the millions and millions of A-mount shooters!

  14. What I see here on this forum is a lot of people talking nonsense and making comments about things that they seemingly know nothing about. I get the distinct impression that most of you are hobbyist at best and are not involved in the photography world in terms of business, and therefor do not see what I see. What I see is a vast majority of professional photographers jumping ship, dumping their outdated under performing bulky dslr systems for mirrorless systems. People are tired of the lack of innovation and paying at the a** for it or for another subpar upgrade. I’m one of those people, and I will say that my A7II is far better than my Canon 5D III. I’ve had Nikon, (cut my teeth on Nikon film cameras), Canon, and now Sony. Canon is not ever going to do anything that will or could jeopardize their cinema camera line. If you think their mirrorless will be a real contender or threat, I would have to say your dillusional, it’s only saving grace could possibly be that it accepts the full line of canon lenses, but then again my Sony accepts pretty much anything I want to put on it with an adapter. Nikon has not been the same company since they were nearly wiped out after the tsunami. Their quality control has taken a nose dive and they can’t seem to release a camera without issues,

    E mount lenses will continue to be developed, and I think you would be a fool to believe otherwise. As the mirrorless market continues to grow, third party lens makers will come on board.

    1. “What I see here on this forum is a lot of people talking nonsense and
      making comments about things that they seemingly know nothing about.”

      That’s what we see on practically every internet forum.

      “I
      get the distinct impression that most of you are hobbyist at best and
      are not involved in the photography world in terms of business, and
      therefor do not see what I see.”

      Since there are far more hobbyists than professionals in this world, that’s not very surprising, is it?

    2. Motion imaging will drive most professionals away from DSLR’s. Most stills pro’s are solo-operators and do not have the resources nor the staff to run proper cinema rigs and therefore will go the mirrorless route out of necessity. DSLR’s will always be “de rigueur” amount hobbyists long after professional have moved right along to something simpler to operate, just look at large format & medium format film cameras.

          1. U probably already married to ur real uncle.
            The sun does not revolve around the earth. Motion imaging is not what this is about.

          2. >Motion imaging is not what this is about<

            Actually, from a manufacture/developers perspective, it absolutely is!!!!!!

          1. So even when you’re flat out wrong you still have an issue with admitting it? Typical xtian.

          2. I suppose I asked a silly question there, there’s more chance of seeing your portfolio of exemplary 14bit images………….

    3. Way more Trolling on this site than canon or nikon sites. Agree it’s mostly nonpros n predominantly immature people. Mirrorless is the way to go. Only problem is for Sony shooters the options for lens is too limited. Hard to justify for a Sony shooter to buy non Sony lenses if they don’t already own them.

    4. I’m still on DSLR and my two A900 are working hard (sport&wildlife). Last week I tested two A7 systems: A7s/16-35F4 & A7II/70-200F4. Bodies are too little for my hands and for my SAL500-f4 (+adapter); lenses are quite good but A-mount sisters (1635F2,8-70200F2,8) are better. On the other side, the hi-iso performance of A7s is amazing and A7II AF is more efficient than A900. I’m waiting the next A9x body with the new technologies, hoping that nothing is sacrificed on the altar of MP war. Meanwhile, I continue to work happy with my two baby!

    5. Unfortunately there are other people around having to do a lot with professionals and enthusiasts. My wife is a professional photographer, too and is linked with hundreds of other professionals via facebook. We know of just one (1) using a Sony system now. I bought an A7ii, too, but it is not close to the D810 or D750 in performance and IQ. It sounds a little like fanboy talk from you, since in my opinion it strongly depends on what, and how you shoot. Most photographers we know are mostly in the wedding, outdoor portrait, animal photography, sports business needing high ISO, excellent CAF performance and shallow DOF. Sony’s FF lack especially in CAF here. For street or landscape stuff I fully agree, that mirrorless provide e.th. you need. They will get better in the other aspects, but right know they aren’t. And since we have to make our money _now_, we use DSLRs without problems. Size? No problem. Using the Sony with a 135/1.8 or 70-200/F doesn’t make it small either. Using smaller primes gives you a portable and high performing DSLR system, too. My Sony is a backup. But I want to have a foot in both worlds to be able to switch fast, if the performance is at a point we want, and if Nikon isn’t producing similar things.

    6. Ah, a voice of reason.

      I’m not a pro and don’t aspire to be one, but how many real pros do you see arguing about one camera brand or another as much as all the trolls on these forums? I follow and learn from a number of top tier photo and cinema pros and they never bitch and moan about the gear, rather praise when something awesome (like the A7s with it’s insane ISO or A7II with IBIS, for instance) becomes available or find a workaround when some of their new or old gear is giving them trouble.

      As far as the your comment about Canon’s efforts to not cannibalize their cinema systems – BINGO! Most of the folks of the photo forums simply don’t understand that entire situation and the “issues” 5dIII and things like Magic Lantern created for Canon. That’s one of the primary reasons they’ve intentionally crippled the new 5D bodies under the pretense of “these are very specialized photo-orientied tools”. There’s a mayhem happening in the Canon cine world right now with all the outcries, but I digress…

    1. “dropping like a feather”? I think you mean “dropping like a stone.” Feathers are light and encounter a lot of air resistance. They take forever to drop.

        1. Actually, that other “company” owns 23%, not 17%. That other “company” is the Arai family, which are the founders of Tamron.

          Sony is Tamron’s largest outside investor.

          You are technically correct, but missing that AgNO3’s point is fundamentally correct: Sony’s well-being is linked to Tamron’s well-being.

        2. yes you are right Sony is the second largest shareholder in the Tamron. why do you suppose sony owns that muchbof Tamron and also closed its own lens fab in iirc 2012.

    1. Yeah..tamron is the most famous lens in the world!!! When tamron dont produce lens for one mount in certain brand, that mount lens gonna dead!!!
      Long live tamron!!!

        1. I thought its a yes or no. He said FE gonna dead when tamron dont want to build one. Why still need consideration?

        2. Sony Lens are made by Tamron. Sony Corporation maintains an 11% share hold in Tamron, making it the second-largest shareholder below New Well Co., Ltd. with 17.34%

    1. IF you own a G or other Sony lens not zeiss you own a tamron Lens.

      Sony Corporation maintains an 11% share hold in Tamron, making it the second-largest shareholder below New Well Co., Ltd. with 17.34%

  15. Smart decision. Until Sony fixes the 11+7 bit color issue and the astigmatism it’s really a waste of any good glass to put on a Sony.

    1. We’re Sony users; we dont care about 14 bit color OR astigmatism.

      You’re looking for Canikon – people who care about image quality. Not us.

      1. The great thing about Sony…. any moron can use one.

        The worst thing about Sony…. those morons find their way to SAR.

          1. You realize you lose all credibility when you make yourself out to be a person of ‘faith’.

          2. Or maybe like you, making out you are a photographer, it’s simply a rouse? Or maybe like you (by making out you are an actual photographer) I simply have no physical evidence to support my claims?

            Go on, post a link to your superlative 14bit, Nikonlissious OnionBokehOtus masterpieces………..PULEESE!!!!!!!

          3. Can’t afford onion rings ? Sonic has $1 tater tots from 2-4 everyday. Maybe you should pass around a collection plate fraud prophet.

          4. You’re very well versed in junk food as well as junk science I see, well done………………

    2. Sony Corporation maintains an 11% share hold in Tamron, making it the second-largest shareholder below New Well Co., Ltd. with 17.34%

      In other words Sony non zeiss lenses ARE TAMRON.

    1. They people that make a lot of sony’s A mount lenses under the Sony Label. they also make a fair amount of Canon’s lenses. Which is why Sony owns 11% of Tamron.

      Tamron Co., Ltd. (株式会社タムロン Kabushiki-gaisha Tamuron?) is a Japanese company manufacturing photographic lenses, optical components and commercial/industrial-use optics. Tamron Headquarters is located in Saitama City in the Saitama Prefecture of Japan.

      Sony Corporation maintains an 11% share hold in Tamron, making it the second-largest shareholder below New Well Co., Ltd. with 17.34%

    1. If a mount is dead what does that make e mount native glasses. If no one wants to make them and Sony taking to long to push them out then how is a mount dead if other company’s are still making lens including sony. Looks like 3rd party company’s are trying to kill off e Mount Or do they know sony’s real plans about e mount and a mount and looking at a mount to be the one to stay.

  16. Tamron: “We do not plan to make lenses for the Sony A7 cameras”.
    it’s another way to say we dont plan to make lenses for Sony recent camera ;)… unless old A mount camera, a very few users still got in second camera ?

  17. i would not give a damn Tamron not in FE Mount if LA-EA xx adapter were a good and fast adapter ;)…Buying LA-EA4 thinking it would be a fast adapter was a bigger disappointment than …. ( i won’t tell it here )

  18. Tamron is either stupid for not seeing the writing on the wall or they know Sony is a company that changes course so often that they don’t want to retool for the FE mount only to see Sony abandon it. Or both. A good Exec would have at least said, “we are examining that system now”. Hopefully the question to him got him thinking about it…not that I’m interested in using Tamron glass

  19. Tamron Co., Ltd. (株式会社タムロン Kabushiki-gaisha Tamuron?) is a Japanese company manufacturing photographic lenses, optical components and commercial/industrial-use optics. Tamron Headquarters is located in Saitama City in the Saitama Prefecture of Japan.

    Sony Corporation maintains an 11% share hold in Tamron, making it the second-largest shareholder below New Well Co., Ltd. with 17.34%

  20. There is no reason to make native lenses for Emount, since its much of its popularity is adapting any mount. Just use proper adapter and retain all function, features, and best AF performance.

  21. for the 1,000,000,000 time SONY 2nd LARGEST SHARE HOLDER OF TAMRON. SONY lenses are Tamron when they aren’t Zeiss.

    1. There are Sony lenses that come via cooperation with Tamron, Sony lenses manufactured by Cosina, and fully in-house Sony lenses

      1. Sony sold its lens fab so even if a lens is designed in full by Sony its not fabbed by Sony. It probably fabbed by Tamron.

  22. So they’re releasing some for aps-c e-mount instead? Great! Tamron has always been on a good value budget. If you want to compete on FE mount, you need highend glases, which isn’t Tamron’s ultimate market. Budget lenses for aps-c e-mount would be really needed though. Love my 15-50/2.8 on A77.

  23. Possible reason is that Tamron is making some lenses for Sony under the Sony brand (or shares the optical designs).
    Maybe part of the deal is that they will not make anything themselves.

    Similar story with Zeiss. Sony makes lenses based on their designs, but this time adds the “Zeiss” logo (which – unlike Tamron’s – is luxurious and improves sales). But part of the deals is probably that Zeiss will not make some lenses in Sony’s mount (like the Otus).

    1. IMO you’re right. This must be some kind of agreement between Sony and Tamron, otherwise Tamron would be shooting themselves in the foot by “officially” not supporting the trend of the future!

      1. I would not call Sony FE the “trend of the future”.
        Anyway, people commenting don’t understand the economics behind camera market. Sony has some (little, but still existing) influence on Tamron. People here tend to think that’s why Tamron should make lenses for A7, but it is exactly the opposite.

        There are some good FE lenses (more than for much older APS-C system).
        There are good adapters to A-mount. Sony should do whatever they can to maximize their share. If they can block Tamron lenses, they should and will.

      2. Trend of the future has a 15% market share in a declining market.

        As noted above, it’s likely that Tamron is already making lenses, they’re just labeled Sony. Sony also uses KonicaMinolta to make some of their lenses (yes, Minolta still has a photography business).

    2. You are more-or-less correct.

      What the fanboys here don’t seem to understand is that Tamron (or any other 3rd party lens mfg) will not sink any sizable investment (read: new, dedicated lens designs) into a mount with only one mfg.

      Consider the situation of dSLR/Ts (represented by Canon, Nikon and Sony A-mount). What happens when, say… Canon comes up with a stinker of a body that sells badly and the mount declines in popularity (if only temporarily until they come up with a winner)? The market shifts to Nikon and A-mount, and Tamron’s total sales potential doesn’t change significantly, as the same/similar design is used to cover those other markets, which more-likely-than-not are increasing to take up Canon’s slack. Tamron’s investment in that design doesn’t automatically take a dive from the failures of an outside party out of its control.

      With a design for the FE-mount, a 3rd party lens mfg would be hitching their fortunes directly to Sony. Given Sony’s market placement (3rd), market history (uneven), and product merit (good, has both innovation and quirks, but not really the killer-app that sent the competitors scrambling), it would be unwise to jump in feet-first.

      I mean, the APS-C E-mount, even without that single-manufacturer disadvantage, has not been a winner for Tamron, despite being potentially portable to Fuji’s X-mount and Canon’s M-mount (and slightly futzed to m43 mount). If anything, Tamron would like to see that work first before taking on the riskier FE-mount.

      Now, Tamron is probably contracting for Sony to build FE-mount lenses for them. They risk little (Sony designs, Sony as the customer), and they gain experience in what is necessary to make FE-mount lenses work well (protocols and tolerances).

      1. Optical formulas are from Zeiss and T* coating is also patented by Zeiss. Both are quite important “elements” of the final lens…
        Of course optics are tuned by Sony (or maybe Tamron) and AF and body are made by Sony (or Tamron ;)).

        1. Can you provide reference for at least one patent owned by Zeiss which used for SEL lenses?

          E.g. SEL24F18 “zeiss” patent is owned by Sony: JP 2013-37080

  24. Sigma, Tamron, Tokina etc, have a business model where they need to share the same lens design across many camera platforms. SLR lenses can fit Canon/Nikon/Pentax/Sony A. Aps-C Mirrorless can fit Fuji, Sony E, maybe Samsung and somehow m4/3. FF mirrorless can fit only Sony FE => no go for Sigma, Tamron, Tokina because they will loose money. Only Zeiss had the cheap path to recycle Leica M lenses for FE mount.

    1. Sigma already made terrific primes for APS-C E mount, and priced them very low. I really hope they will do something similar with FE.

        1. I am talking about Sigma DN series of lenses, 19, 30 and 60mm. They were made for E mount and micro 4/3. DP has fixed lenses of other focal lengths.

  25. It’s just a matter of time. Once all of the early adopters and adapters have been played for the quick cash, Tamron will magically have a new announcement. Sony has left plenty of space to make money selling lenses at half the price of current FE lenses. Seriously, $1000 for a 55/1.8?

    1. Did you actually use or did you see images taken with that lens? I hope you are not comparing it to Nikon and Canon 50 1.8, or any other 50 1.8, its incomparable.

    2. you picked a bad example in the 55/1.8. It’s the one E mount lens that is actually worth what they are charging

  26. Tamron made the good decision. If people can afford Sony camera, why would they buy Tamron lenses? I certainly won’t. Cheapo lenses are never good. Penny wise, pound foolish.

    1. Did you actually use or did you see images taken with that lens? I hope you are not comparing it to Nikon and Canon 50 1.8, or any other 50 1.8 whatsoever

    2. Depends on the lens… Their 70-200mm f/2.8 is sharp as a tack. AF isn’t quite as quick as the Sony G lens, but still pretty damn good, and the lens costs half as much. I really liked their 17-50mm f/2.8 crop lens back when I had that, too. Some of their older lenses weren’t nearly as good, but they seemed to have turned a corner, kinda like Sigma did a few years back, and are putting out pretty solid product now.

  27. It’s time that Sony makes it clear how the future of A-Mount looks like. The best thing would be to leak some rumors about a new Camera release in A-Mount.

  28. After 2 years i switched from Fuji XPRO1 to Sony A7. Before i had Nikons & Canon DSLR’s.
    Fuji is nice and have an excellent XT1, but they are still using the exact same sensor as the XPRO1 which is 3 years old (16MP APS-C). The last Fuji rumor now is that an updated sensor (probably 24MP APS-C) will be anounced for XPRO2 in the end of 2015, that is shipment in 2016 and they are still releasing new body’s with that old sensor. I wanted more resolution for large format prints, and my choice was Sony. A compact Fullframe body with nice Zeiss 35 & 55mm lenses is a very nice system, no other brand has this! I read this blog for a few weeks but i stop reading comments now. I don’t understand all this negativism, are you guys photographers or camera/lens collectors?. How many lenses do you want? E-mount dead because Tamron does not plan lenses for this system? Every serious photographer on earth is watching what Sony is doing: there is a big revolution going on and the big manufacturers (Canon & Nikon) are standing still. DSLR is bulky with ancient technique. Everybody asks for compact size, low weight, etc. but with image quality from DSLR and Sony has now the answer. Fuji was the first popular system for photographers switching to system camera’s, but now there is fullframe. When we talk in social media about those little fullframe beauty’s, everybody wants it. In the next year(s) it will get more popular when people talk about it and see people shooting with those compact systems. Fuji started this, but Sony takes it to another level. That’s the future. And DSLR in 5 years will probably be a niche.
    http://www.deschampheleer.be

    1. Franky, do you know, that MILC (mirrorless) sales are only 3% of the DSLR market!!!!! Therefore Canon and Nikon do not have developped MILC!!!!! It is not worth! And the new D3XXX or D5XXX DSLR are very small and the size is the same as the Sony a7-line!!
      Fuji is a niche-player and it is not worth to speak about! Only for JPEG-shooter, but the lenses are not so good, as the Zeiss-lenses!!
      Maybe Sony will go back to the a-mount?! With new smart DSLR in size of a7-line?!
      It is 5 year now, that Sony have not done something for the a-mount DSLR! And remerber to tha a99, which is a very great DSLR!!!
      MILC cannot give enough good AF!!! With DSLR it is possible.
      I cannot understand the management do not give information to the user, which way they will go.
      I believe that Canon with the new D5s (50MP Sensor), will push Sony to invest in DSLR a-mount system……

      1. Never once in my life have I ever even seen A-mount gear. I’ve never met an A-mount photographer. I’ve never seen an A-mount camera for sale in a store.

        Does it even really exist?!

        1. I have seen an A mount camera in a store ONCE! Never put my hand on one. I own Nikon, Canon and A7r and have owned Leica,Hasselblad and Rollei.
          Yes it exists but I don’t know if anybody uses it?!

      2. “MILC (mirrorless) sales are only 3% of the DSLR market!!!!!”

        Oh really?

        87.35% of statistics are made up. So is the rest of your post apparently.

          1. Paul, it’s not 3% but 3 millions mirrorless vs 10 millions DSLR’s,
            where DSLR’s had a drop of 3 millions (-24%) in 2013.
            2014 Market: 7% mirrorless, 24% DSLR and 69% non interchangeable cameras. That is only 7% mirrorless vs 24% DSLR.

          2. Many thanks for the clarification, Frank!
            3 or 7% MILC is still marginal to the DSLR!
            I cannot understand the hype of MILC! Nikon and Canon they donot believe in MILC! Only Sony, why?

          3. Paul, it’s 29% of all cameras if you count only MILC + DSLR like you do.
            If you count all cameras with aloso interchangeable lens cameras (like compacts), MILC has 7% and DSLR 24%.
            It’s not a hype, it’s an evolution. And it’s not for everyone, some will still prefere DSLR, that’s fine. If DSLR keeps dropping for more MILC market share in 2015-2016, Nikon & Canon will sure want to believe in MILC.
            DSLR is ancient: capturing the incoming light for the film/sensor with a mirror and rotate it back with a prism to the viewfinder, because the mirrored view is upside down (google camera obscura), that’s certainly not the future and requires a lot of space in the body, that’s why they are bulky.

          4. actually 2014 shipment stats are 23.4% MILC versus DSLR marketshare. 13,487,229 ILC’s shipped, DSLR’s.. 10,320,748.

            it’s still hype. if it wasn’t for sony changing their shipment priorities over a year ago and basically conceeding the SLT line, then there probably wouldn’t have been any gains.

            23.4% over something like 8 vendors.

      3. About 40-50% market share in Japan, 10-20% in Europe and USA, that is what I read recently and IMO it sound a lot more realistic than 3%…

      4. How did you go from comparing APS-C DSLR bodies to a FF mirrorless body regardless of lens sizes? These are two very different markets in different price ranges.

    2. No other brand has a compact full frame system with 35 & 55mm lenses… ever heard of Leica perhaps? It might not be an affordable option for a lot of people but as far as size, weight and quality of the lenses goes Sony has got a long way to go… with only two primes at present… Also Fuji was not the first mirrorless camera company…

        1. Olympus definitely before Fuji. Whether they were the first ones or not might depend on the definition of mirrorless you use. Digital rangefinders like the Epson R-D1 and the Leica M8 were probably the first ones.

          1. If we exclude digital rangefinders, then Panasonic was first in 2008, closely followed by Olympus in 2009.

    3. I have had them all too and now have Sony A7 series and yeah there is a problem with the lens choices right now. I love my 35 and 55 but also like/ need a 24mm and an 85mm. Those are the basics and Sony should have offered those coming out of the shoot. If your answer is to use all those expensive f4 zooms well that won’t do and by the way when you ad large lenses to the mirrorless cameras they are not that much smaller than the DSLRs. I may have to revert to Canon so I can have the lenses and speed lights I need all working together and not be waiting for them to bring tech to market. I took that leap and I believe I was hasty. Also the Fuji’s are more fun than any of them too bad about that bizarre sensor

      1. I ordered a Zeiss Distagon T 25/2.0 and I plan to order the Zeiss Otus 85/1.4. I use the Nikon mounts (ZF.2) with a Novoflex adapter. Great lenses on my a7R.

  29. Tamron dont wanna make lenses for e-mount. But they wanna make for a-mount. Maybe i have lost my brain somewhere here. But if they make this 15-30 for a-mount. Then they must belive in the a-mount system. Therefore, a-mount is not dead

  30. Don’t make me angry Tamron!!! You wouldn’t like me when I’m angry!! Do you hear me? DO YOU HEAR ME TAMRON??? Aaaaaahhh!! This will not be forgotten, this will be remembered forever Tamron!!! Gaaaaaahhhh!! Rawwwrrrrr!!! Groooowwwwll!!!
    Think you’re so smart huh, Tamron? Listen to me damnit!!! LISTEN TO ME BEFORE MY WRATH STRIKES AT THE VERY HEART OF YOUR BEING!!!

  31. This thread is a veritable mental asylum! The only commenters who make any sense are the brilliant Anton Berlin and that Hulk guy.

  32. What is the purpose? The purpose? What do you mean? The purpose of photography, of course! Interesting question coming from you, old friend. Let’s try to formulate an answer: ……………….
    Hahahaha! Yes, that must be it! Hahahaha! I hold the secret to life itself!

  33. Which means that they have three ideas in process as we speak. Anyone that ever tells you that they aren’t going to do something, usually means they are investigating the viability of it, have just done so or are about to do so. Within two years Tamron will have a lens for E-Mount, because its just offers far better financial viability than A mount or basically anything else out there on the market currently. Perhaps two or three alternatives will be considered also.

  34. I’m sorta happy Tamron has made this decision. After a few problems with the electronics in Tamron lenses on Canon cameras I’m quite happy to use Tamron lenses in manual mode with my full spectrum A7 cameras. The problem was unshielded red LEDS inside their lens housings which really destroy astrophotographs and IR shots!!

  35. Ming Thein hammers on Sony –

    Sony’s raw compression is still inexcusable

    Deep shadow tonality test – anything below about level 40 is rather
    ‘fragile’; the signal isn’t that clean and care must be taken if any
    significant tonal manipulations are to be undertaken.

    No matter how much technology is packed into the rest of the camera, if
    the sensor does not deliver – then we might as well go home. I am still not
    happy with the crippling 11+7 bit raw compression: you can still run into
    posterization fairly easily in highlights and shadows, especially if adjusting
    color balance under mixed lighting. Watch carefully for clipping, too – it
    doesn’t roll off nicely in the highlights like the D810. ISO for ISO, lens for
    lens, the D750 delivers a better quality file – with about 1-1.5 additional
    stops of usable (i.e. clean, manipulable in post processing without artifacts)
    dynamic range – in addition to slightly more transparent color, and
    surprisingly, about a stop less noise.

    I have been challenged repeatedly on the file compression/ banding/
    usable DR issue. Yes, everything looks good at web sizes, but then again you’re
    also oversampling by a factor of 20 or so, so deficiencies get averaged out.
    Here’s a 100% crop of an affected file (‘Skyline reflection’, from above) –
    this is an ideal exposure scenario; base ISO on a tripod and sufficient light.
    And there’s pretty clear purple/magenta banding/posterization in the sky, up to
    RGB luminance level 50+, which is visible in print and almost impossible to
    post process out. The D810 under similar conditions does not show this, and the
    D750’s response is identical. Neither file has noise reduction or exposure
    adjustment applied in ACR. It is NOT necessarily an issue for all types of
    photography, but as they say – you pay your money and take your chances.

        1. אם בילה הרבה זמן ירי עם די ששמונה עשר כמו שאתה גולש באינטרנט אולי אתה, רק אולי, יש לי כמה דוגמאות שלך לחלוק איתנו, אתה מטומטם.

  36. nobody wants to make serious lenses for e-mount or other aps-c or ff mirrorless. I hate that.
    Everytime I read Sigma, Tamron or Tokina are making another nice lens for Sony alpha I know it’s the dead a-mount.

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