Sony Alpha – Mirrorless 60″ Commercial
I have been told that tomorrow Sony Australia meeting is a “sneak preview” of Sony products. It’s still unclear if Sony will announce a new camera within the next 24 hours. But if it’s not than we will definitely see them next week. UPDATE: One of the members said:
My feel is that its the RX100M4 and A6xx and not the A7Rii … although I might be wrong.
UPDATE_2: RX100m3 preorder page leads to a blank page now. Doens’t mean anything at all yet. So don’t read too much into it…for now.
Sony lately is known for playing a lot of cat and mouse game on the real announcement date. The new FE lenses example were shown at CP+ but pricing was announced 10 days later. That said it’s pretty clear what Sony want to launch in May-June: New A6100, A7rII and new RX cameras.
A tidbit: The commercial video you see above is running on Australian TV’s this week.
24 Responses
It seems quite likely that Sony won’t announce a significant new camera tomorrow. The last time Sony came out with two minor point-and-shoots, there was a major press conference in London. Australia is a small market, and there has been little outreach to the press. Perhaps they will show the Batis lenses to the public.
To be fair, was there *anything* in terms of an event for the A7ii? I seem to remember it just being announced randomly on Sony Japan’s website one night.
You’re probably right… I’m getting tired of waiting to buy a camera to be honest…
I won’t say I’m not tired too, but in all honesty expecting Sony to replace a camera that’s not even two years old is pretty unrealistic when compared to the rest of the markets replacement timelines. Yes, historically Sony’s been replacing them well before the markets 3+ years, but that actually can negatively impact sales because people will be hesitant to upgrade if they know something new will be out in 12 months or less. With that being said, just release the a7rii with all the right features we want and take my money!! Lol
> meeting is a “sneak preview” of Sony products.
Well isn’t that interesting.
This is Sony basically acknowledging that the previous a7 cameras were beta products.
How so?
Maybe they wanna make the A9 the first A mount mirrorless camera to be able to use all A mount lenses of the market with the advantages of A7x serie camera 😀
Like Trollkien said :
“One camera to rule them all, One camera to happy them,
One camera to bring them all and in the lightness bind them.
In the Land of Sony where the Bokeh lie.”
Which advantage of the A7x-series?
Apart from the ISO Performance of the A7s everything else is a high priced backstep.
(ergonomics,Battery,AF,build and much more)
Depends what you mean by build but i rather like the design of A7x series than A mount ones. Moreover for AF, as a sad owner of LA-EA4, i can tell u that A65 AF really sucks ;). By the way my main interest for A mount camera is the lenses collection because there are no very efficient adapters for Canon lenses ( which seems to be excellent lenses) or not better than LA-EA4 from Sony 😉
ADMIN: Just a heads up, the A7R has vanished from the USA Sony site.
Yup, had to see it for myself but the A7R is no longer listed there. It’s a little interesting though because even having the A7 II, they still list the original A7. I hope it’s a good sign but not holding my breath lol.
If there is anything to read into this, it would make sense to leave the A7 on the market as a dirt cheap entry-level FF model. There is less of a case to let the A7R remain on sale when it is replaced – that could leave the A7 range a little crowded.
back up now oddly enough…
Maybe they had to take it down for a bit so the marketing guys could make a photocopy for the A7Rii page they’re planning on putting up tonight 😉
It never existed to begin with. It’s all in you imagination.
the realy interesting part is the 3rd camera from the left…
The first is the a5100,
the second the a6000
but the third looks different from the nex7…
third is a5000
OK thank you I somehow missed it
rx100M4? That’s crazy talk! I feel like that camera literally just came out.
It’s already the 15th in Australia and Japan but no signs of new A or FE/E mount cameras. Sony has decided to abandon all mounts and leave the digital photography world. Their next pursuit will be in glass making.
NEW SENSOR WOW!
You guys was hoping for this -> Smart Tennis Sensor from Sony
https://www.youtube.com/watch?v=_eaKwkdHr_o&feature=youtu.be
Check their X facebook page https://www.facebook.com/sonyxaustralia
I was “whaaaat” when I saw the headline, then I had so much laugh watching the clip.
What about the Sony product announcement? I’m still waiting…! 🙁
7 years bad luck?