And at last we got it! Sony announces the A6300 and three new super FE lenses!

Sony guys! You got your new toys and prepare to spend quite some money for those! On February 10 you can start to preorder the following new Sony stuff:
A6300 at BHphoto.
24-70mm f/2.8 GM FE at BHphoto.
70-200mm f/2.8 GM FE at BHphoto.
85mm f/1.4 GM FE at BHphoto.
FE 1.4x Teleconverter at BHphoto.
FE 2.0x Teleconverter BHphoto.

Sony responded to the huge request of new f/2.8 zoom and a fast portrait prime. But as usual this doesn’t come cheap. In the meantime check out the full press text here:

Three new models including 24-70mm F2.8 Zoom, 85mm F1.4 Prime and 70-200mm F2.8 Zoom deliver unrivalled imaging experiences

Sony today introduced their flagship G Master™ brand of interchangeable lenses. The new brand includes three new E-mount full frame lenses including a 24-70mm constant F2.8 standard zoom, an 85mm F1.4 prime and a 70-200mm constant F2.8 telephoto zoom. Representing the ultimate blend of high resolution and beautiful bokeh, the new lenses feature Sony’s innovative optical element technology, design and calibration. This allows them to produce still image and video content with a level of detail and expression that has never before been possible.

“The new G Master brand represents the finest and most impressive group of lenses that Sony has ever brought to market,” said Yosuke Aoki, Vice President, Digital Imaging, Sony Europe. “With our knowledge of what the future will bring for digital imaging, we have designed these lenses and can ensure that the G Master brand will inspire and ‘wow’ photographers and videographers for years to come.”

New FE 24-70mm F2.8 GM Standard Zoom Lens

Featuring some of the most advanced lens technologies in the market today, the new FE 24-70mm F2.8 GM (model SEL2470GM) is the ultimate choice for those seeking the highest possible optical performance for portrait, travel and event photography or even simple everyday shooting[i].

The new lens is built with three aspherical elements including a newly developed, extremely precise XA (extreme aspherical) element that reduces aberration and delivers the ultimate resolution throughout the entire zoom range and aperture range, as well as from corner to corner of all image files. Additionally, an ED (Extra-low-Dispersion) glass element and Super ED glass element keep chromatic aberration to a minimum while maximising resolution and bokeh without any unnatural colouration.

The lens features a 9-bladed aperture that maintains a near circular shape at all settings and is coated with Sony’s original Nano AR coating to suppress reflections and ensure spectacular contrast and clarity.

The new FE24-70mm F2.8 GM lens has a direct drive SSM (Super Sonic wave Motor) focusing system that works with incredible efficiency thanks to a new set of algorithms that position the lens elements quickly and accurately. The motor is smooth and quiet, making it an ideal choice for shooting both still images as well as movies.

To maximise usability, the lens is dust and moisture resistant and features a compact, streamlined design that includes AF/MF switch as well as focus hold, zoom lock and hood release buttons.

Two new matching filters for the FE24-70mm F2.8 GM lens have also been introduced, including the VF-82MP MC protector and VF-82CPAM Circular PL filter.

New FE 85mm F1.4 GM Telephoto Prime Lens

Designed as the ultimate portrait lens, the long-awaited new FE 85mm F1.4 GM telephoto prime lens (model SEL85F14GM) strikes a perfect balance between resolution and bokeh in a compact package.

The lens features a new XA (extreme aspherical) element as well as three ED glass elements that work together to ensure that the in-focus areas are captured in extremely high resolution while the surrounding out-of-focus areas dissolve smoothly into a beautiful soft backdrop. It has a circular aperture with 11 blades – the most ever used in an ? lens – that ensures bokeh is smooth and visually appealing. Externally, the new model has Sony’s original Nano AR Coating, which is of particular importance in a portrait lens as it reduces flare and ghosting, even with backlit subjects or similarly challenging lighting conditions.

For accurate autofocusing, the FE 85mm F1.4 GM lens includes a ring drive SSM motor system that provides ample power and speed to drive the lens’ large, heavy focus group. It’s also equipped with two position sensors to support flawless focus control of the large, heavy lens elements.

This new professional portrait lens is dust and moisture resistant and also has an aperture ring with on/off switchable click stops that can be adjusted based on whether a user is shooting still images or movies. It also has an AF / MF switch and a focus hold button[ii].

New FE 70-200mm F2.8 GM OSS Telephoto Zoom

Covering the frequently used 70-200mm focal range, the new FE 70-200mm F2.8 GM OSS telephoto zoom lens (model SEL70200GM) offers extremely high rendering, AF performance and image stabilisation, making it a versatile choice for shooting wildlife, sports, weddings and a variety of other events and locationsⁱ.

The new flagship telephoto zoom model delivers extraordinary sharpness and clarity throughout the entirety of its zoom range thanks to its three advanced lens elements including XA, Super ED and ED glass components, as well as its Nano AR coating.

The new FE 70-200mm F2.8 GM OSS lens features a floating focusing system – implemented in an ? zoom lens for the first time – that contributes to an impressive minimum focusing distance of merely 0.96m and ensures AF performance is optimised during both still and video shooting. The lens includes a SSM (Super Sonic Motor) plus dual linear motors that work together to move large lens elements quickly – a task that requires a high level of drive control and ensures focus accuracy. The new model also has built in Optical SteadyShot™ image stabilisation for capturing sharp, blur-free subjects at all focal lengths and a rotating tripod mount that allows the camera to be quickly removed from a connected tripod as needed.

The new 70-200mm telephoto zoom lens is dust and moisture resistant with an additional fluorine coating added to the front lens. It also has a focus hold button as well as a focal range limiter.

Sony has also announced new compact 1.4x and 2x Teleconverters – models SEL14TC and SEL20TC respectively – that offer even greater reach while maintaining the overall streamlined design and feel of the 70-200mm lens[iii].

Pricing and Availability

The new FE 24-70mm F2.8 GM Standard Zoom and 85mm F1.4 GM Telephoto prime lenses will be available in Europe in March 2016 priced at approximately €2,400 (SEL2470GM) and €2,000 (SEL85F14GM).

The new 70-200mm F2.8 GM Telephoto Zoom Lens and its compatible 1.4x and 2x Teleconverters will be available in Europe in May 2016 with pricing still to be confirmed.

For more information, please contact your local PR manager or:

David Edwards, Corporate Communications, Sony Europe

david.edwards@eu.sony.com / +44 (0)1932 817 022

 

 

New Mirrorless Camera Features World’s Fastest AF speedⁱ and Highest Number of AF pointsⁱⁱ plus Newly Developed 24.2 MP APS-C Sensor, High Resolution 4K video recording and more

Sony today introduced the latest addition to their award winning line-up of mirrorless cameras, the ?6300. The camera boasts an unrivalled 4D FOCUS™ system that can lock focus on a subject in as little as 0.05 seconds, the world’s fastest AF acquisition time[i]. Additionally, the ?6300 has an incredible 425 phase detection AF points that are densely positioned over the entire image area – the world’s highest number of AF points on any interchangeable lens camera[ii], and can shoot images at up to 11 frames per second with continuous autofocus and exposure tracking.

The impressive new mirrorless model also has the ability to support full live-view continuous shooting on the Tru-finder or LCD screen at up to 8 frames per second, ultimately producing a real-time shooting experience that combines all the benefits of an electronic viewfinder with the immediacy of a through-the-lens optical viewfinder.

The versatile ?6300 camera is equipped with a newly developed 24.2 MP[iii] APS-C sized Exmor CMOS sensor that works together with a BIONZ X image processing engine to produce outstanding image quality throughout the entire ISO sensitivity range ISO 100 – 51200[iv].

The new ?6300 can also shoot and record high resolution 4K video with full pixel readout and no pixel binning in the popular Super 35mm format.

Unrivalled AF Performance

Sony’s new ?6300 camera builds upon the acclaimed 4D FOCUS performance of the ?6000 model, utilising a Fast Hybrid AF system that combines high-speed phase detection AF with extremely accurate contrast AF and allows it to capture and lock on to moving subjects in as little as 0.05 secondsⁱ. The camera’s High-density Tracking AF technology positions 425 phase detection AF points over nearly the entire field of view, allowing it to accurately focus throughout a wide area – even on small, fast objects that other cameras would fail to recognise.

In addition to the extensive AF coverage, the ?6300 debuts a new high-density tracking AF technology that significantly improves subject detection and tracking performance. This new technology can quickly activate a large number of AF points surrounding a subject – approximately 7.5 times more density than the ?6000 – and intelligently adjust them in accordance with the subject’s motion. This is a particularly powerful feature when used with high-speed 11 fps continuous shooting or the new 8 fps continuous live-view mode, which provides 100% accurate framing for fast moving subjects on the LCD screen or viewfinder.

Of note is the fact that the camera’s 425 phase detection AF points, enhanced tracking and focus accuracy are all available on the ?6300 when using A-mount lenses[v] with a mount adaptor like the Sony LA-EA3. This is a first for Sony E-mount interchangeable lens cameras with an APS-C sized sensor, as the only other cameras to feature this capability are the full-frame ?7R II and ?7 II models.

Other enhancements to the ?6300 include silent shooting functionality, the ability to use AF in focus magnifier mode, expanded flexible spot AF, Eye AF in AF-C mode and more.

Powerful 24.2 MP Exmor CMOS Sensor and BIONZ X Processor

In order to maximise efficiency and overall camera performance, the ?6300 features a new 24.2 MP sensor that is an ideal match for its BIONZ X image processing engine.

The new image sensor employs copper wiring in its structure, which improves light collection efficiency and significantly accelerates readout speed. The BIONZ X processor features an upgraded image processing algorithm designed to maximise the sensor’s overall capabilities. Together, the two key components work together to produce images with low noise and exceptional resolution in sensitivity settings up to ISO51200ⁱⁱⁱ, in particular in the mid-to-high sensitivity range.

Ultimate 4K Resolution and Other Professional Video Capabilities

In another first for non-full-frame Sony interchangeable lens cameras, the new ?6300 offers internal 4K movie recording in Super 35mm format. When shooting in 4K, the camera uses full pixel readout without pixel binning to collect 20 megapixels of information – approximately 2.4x[vi] (6K equivalent) as many pixels as 4K UHD and then oversamples the information to produce high quality footage with exceptional detail and depth.

The camera utilises the XAVC S codec[vii] during video shooting, which records at a high bit rate of 100 Mbps^vii during 4K recording and 50 Mbps during standard Full HD shooting, ensuring maximum detail and clarity in both video formats. Additionally, the camera will focus approximately twice as fast as its predecessor during movie shooting thanks to its new and improved AF system. AF speed and AF tracking sensitivity are also adjustable for expanded creativity.

Other professional calibre video features include the ability to record Full HD at 120 fps at 100 Mbps[viii], another first for ? interchangeable lens cameras with APS-C sized sensors. This mode allows footage to be reviewed and eventually edited into 4x or 5x slow motion video files in Full HD[ix] (24p or 30p) resolution with AF tracking. The new ?6300 also offers S-Log gamma recording[x] for wide dynamic range shooting – approximately 14-stop latitude in S-Log3 gamma setting – and supports S-Gamut for a wider colour space. Both options allow for greater creativity for processing video post-production.

Also included on the new camera is a microphone line input that accepts external microphones and also supports XLR input with Sony’s XLR adapter kit, as well as Gamma Display Assist, a new function that allows users to monitor images or check focus when recording S-Log movies. The new model has enhanced Zebra functionality for greater exposure control. Picture profile settings are available, as well as Time Code / User Bit and much more.

Enhanced Operability and Ergonomics

The ?6300 camera is equipped with a high contrast, high-resolution XGA OLED Tru-Finder with approximately 2.4 million dots that offers exceptional corner-to-corner visibility. There is also a new mode available for the viewfinder that allows display of images at 120 fps, ensuring that action is displayed smoothly with very few afterimages, making subject tracking through the Tru-finder easier than ever.

Aesthetically, the new ?6300 camera features an extremely solid feel in hand thanks to its robust, magnesium alloy design. It can be customised to fit nearly any shooting style or preferences, with 9 customisable buttons that one of 64 different functions can be assigned to. The camera adds a digital level gauge as well as upgraded dust and moisture resistance[xi], a reinforced lens mount structure and a new shutter release button and mode dial with improved operability and grip.

The new ?6300 camera is Wi-Fi^® and NFC compatible and fully functional with Sony’s PlayMemories Mobile™ application available for Android™ and iOS platforms, as well as Sony’s growing range of PlayMemories Camera Apps™, which add a variety of creative capabilities to the camera. It also supports QR code for easy connection to non-NFC smart phones.

The ?6300 will be available in Europe from March 2016 priced at approximately €1,250 body only and €1,400 with SELP1650 lens. The ?6300 will also be available as a kit with the SEL1670Z lens in April 2016, priced at approximately €2,250.

For more information, please contact your local PR manager or:

David Edwards, Corporate Communications, Sony Europe

+44 (0)1932 817022 / david.edwards@eu.sony.com

[i]Among interchangeable lens cameras equipped with an APS-C sized sensor as of February 2016, based on Sony research. Measured using CIPA-compliant guidelines and internal method with an E PZ 16-50 F3.5-5.6 OSS lens mounted. Pre-AF off and viewfinder in use

[ii]Among interchangeable lens cameras as of February 2016, based on Sony research

[iii]Approximate effective MPs

[iv]Expandable up to ISO 51200 for stills and up to ISO 25600 for movies

[v]A-mount lenses with SSM or SAM only. Users can choose phase-detection AF or contrast-detection AF in AF System menu

[vi]1.6x in 30p setting

[vii]An SDHC/SDXC memory card with a Class 10 or higher speed rating is required for XAVC S recording

[viii]UHS Class 3 memory card is required for recording at 100Mbps

[ix]Number of pixels required for Full HD movie recording is read out from the image sensor

[x]S-Log2 and S-Log3 are based on processing pictures

[xi]This camera is designed for optimal dust and moisture resistance, but is not waterproof or splashproof. For FE lens only