The June magazine issue from fotofrenzel Germany unveils the price of the new A7s in Europe: 2299 Euro! That’s about 550 Euro more than the current price of the [shoplink 26930 ebay]A7r at eBay[/shoplink] or Redcoon.
Thanks Helmut for sharing this! Note: Image on top is a low quality scan from the paper magazine. UPDATE: The price is now visible on their pdf magazine (Click here).
A7s and RX100M3 Preorders:
Sony A7s preorder in USA/CA at Amazon (Click here), Adorama (Click here), BHphoto (Click here), Sony (Click here), Sony Canada.
RX100M3 preorders in USA at Amazon (Click here), Adorama (Click here), BHphoto (Click here), Sony (Click here).
RX100M3 preorders in Eu at Sony DE, UK, ES, FR, IT, NL, BE, AT, CH, SE, NO, FI, PT.
RX100M3 in Asia at Amazon Japan and Sony Australia.
Sony A7s EU pages (no preorder yet): Sony DE, UK, ES, FR, IT, NL, SE, FI, PL.
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That is not a fair comparison. The 2299 Euro price should be compared to 2099 Euro price of the A7r at the Sony Store. I bet the magazine got the MRP from Sony so that will make the A7s 200€ more than the A7r.
Very expensive IMO for what it does…If it had at least 4K internal recording, but as it is, I don’t see to many people buying it.
Yes it is an interesting camera, yes it’s DR and high ISO may be phenomenal, but my opinion abut the price still stands: very expensive!
Not to mention, this camera is aimed for hobbyists, or at least I can not put it anywhere else.
It has low res, so pro landscape photographers are exuded. It has slow AF, the sport and event shooter also excluded. It has no 4K, serious videographers also excluded. With an external recorder it can output only 8 bit, so pro videographers also excluded.
In conclusion, I don’t mind owning this little baby, but if I can’t money with it than I might as well get something else, because to be serious how many pictures we take of static objects in the dark over ISO 6400 with a good lens…?
It probably has 1 or at best 2 stops advantage over the A7r at high ISO (ISO6400 in an A7r is highly usable). It is a lot of cash to pay for that, especially given the low mega pickle output.
I expect less, maybe 1/2 stops better then A7r after resizing the 36 Mp to 12. So absolutely no miracle.
A7r files can easily be down scaled if the noise is too high but I´m not sure how much you can upscale an iso 100 file of the A7s.
I am basing it on street captures under mixed (and poor) lighting that I made with the A7r at ISO 6400. They are quite decent.
True. But if you spend your time shooting mostly low light, it is a waste of time. Better to simply pay the price difference.
Even better to wait 3 months for a fair price. 😉
This price is DOA.
In a year this camera will be half price. Not much of a wait, if one has a working camera, imho 🙂
I hope your prediction comes true! I can wait until hell freezes over or it is priced fairly. 🙂
Thats the question. At what iso does a scaled down 12mp photo from the a7r become worse than a native 12mp photo from the a7s, if ever? Ive been wondering about versions of this question for a long while. Would love to hear some insights.
Just for fun and without any scientific knowledge&understanding.
Assumptions:
– A7s and A7r have the exact same sensor tech regarding noise just with different pixel density
– A7s has 2 stops less noise than the A7r
Lets play this through:
Take a picture at iso 6400 with both cameras.
A7s looks like iso 1600 of the A7r. Now scale the 36mp of the A7r down to 12mp – it´s around 4x smaller – sounds like two stops right (just a wild guess without brain involvement) – now you get a 12mp file with the same noise of the A7s if all things (sensor tech) being equal.
The other way around is more difficult because you deal with just 1/3 of the pixels. It might look less detailed but as far as noise levels are concerned – maybe 12mp A7s file would show as much noise as a A7r file if it was upscaled to 36mp size but far less details as the original A7r file and the noise might look rougher means bigger/blotchy because the bigger pixels let the noise look bigger too. Just gueses.
You’re ignoring the reason *why* the A7s is 12MP: ability to shoot at video resolutions with full readout. Low noise in stills *is* a bonus, but far from the main reason!
I bet A7r will have an advantage up to ISO12800, because Nikon D800E has it over D4 up to this sensitivity.
Your complaint is not make any sense. This camera of course with this price tag and features are not aim for hobbyists;
hobbyists – 4K – smartphone
enthusiasts – 4K – A7s
furthermore, this is world’s 1st ‘FF Mirrorless 4K’ + ‘0.4mil ISO’ + ‘silence shutter’, sure sell for premium price!
早买早享受， 迟买享折扣！ —-> anyone help to translate this to him.
This camera can not record 4K by itself, only with an adapter which will be available next year, and will cost 2000$ more. It also has no real silence shutter, it was a mistake which flooded the internet, the camera has no electronic shutter function for pictures.
The Shogun 4k recorder/full HD monitor will be released Q3/Q4 this year, but be sure that there will be cheaper 4k recorders without a built-in screen as well. Still, one will buy the A7s primarily for the low-light HD and stills capabilities, for those people who can’t/won’t use a flash or video lights on location.
The GH4 doesn’t record internally at ‘full’ 4k resolution either if you include color depth as part of that resolution. So both the GH4 and A7s need an external recorder to get the max quality footage (which is what you are really paying a premium for with either camera, so you would be shortchanging yourself by not using an external recorder).
Another opinion. Serious videographers probably won’t have a problem buying a 4K recorder. The low light quality will translate into video and even though there aren’t many situations in either video or photo that require going to extremes, they still do exist. In the end, you are looking at separate features and saying how it won’t fit some audience. People will buy it for the whole package – 12MP FF sensor AND possibility for 4K.
Will look at it after the RX2 debutes. I am positive that I can pick one up for 1200 Euros. The A7 prices have dropped ~250 Euros to ~1200 Euros now. In couple of months they will be edging the ~1000 Euro mark.
Way too expensive for me. I will wait until the prices dropped …
Way too expensive for everyone…I predict that it will not sell very well, and next year it will be sold at a big discount. By then, better options will be available LOL.
Sony must learn to made products for specific needs, not try to make something for “universal needs” good for nothing.
This is not a product for everyone. This is for professional videographers. Finally a professional camera everyone was waiting for here.
Yes, this is the camera I’ve been waiting for. Now if they only put a full frame sensor like that in a proper video camera body… But gonna try to get this one as b-cam for my FS700…
HAHAHAHAHAHAHAH
yet another *i’m sorry* product for the very rich guys 🙂 good price! thumbs up!
Too expensive , you just miss a sale Sony as well as many thousands others.
5 days until WWDC 🙂
If that picture was taken using the A7s then the high ISO is awful. 😀
It could be real. I suspect it was taken at ISO25600 or above. Banding (going by Nikon’s latest D4s that also boasts a highest ISO of 400000) does the same.
No, it is not real. It is a photo of a photo printout/pamphlet, maybe with an iPhone!
DOA
Ha Ha Ha … camera made from engineers for engineers …
it is about 212000yen here in Osaka Japan. I tried it and decdied to sell one of my 2 A7R for this camera. I think the A7R+ A7s make the best kit for me. I think I also get the GH4 and sell all my bulky cameras very soon(hopefully). oh and I highly recommend the A6000 to anyone on really limited budget. the A7s should have got the A6000 type of AF ,which is really amazing to say the least.
212000 JPY or ~ 1500 Euros would have been a realistic debut price. The price drops going to be very steep for this cam, in a few short months.
As Vlad stated the 1500€ figure is only true if you are a visitors with euros in your pocket. For a japanese who earned his income in yen the 212000 yen is respectively equal to the 2300€ price in Europe. The price difference is due to currency fluctuation (actually 30% in favor of the Euro) and a lower VAT (8% since 1st april against 20% in France).
I was in Tokyo in 2011 and at that time 100 yen almost equal 1 euro, everything was at the same price than in Europe. If you can take advantage of the currency rate it’s good for you (travelling is alway a good thing :)) but you can’t judge a region pricing based on that.
Also keep in mind that the menu is lock in japanese (not specific to Sony, It’s true to almost all the japanese brand) if you find a way to grab a cam from Japan.
No need to consider the overseas models (with english menu) sold in Japan, their prices is a translation in yen of the european price.
the Alpha 7s is 200€ higher than the launch price of the 7r, not bad considering it’s a brand new sensor which mean that the R&D are not paid yet unlike the 36Mpix and 24Mpix sensors of it’s two sibling.
But your right it’s wiser to wait few month for a price drop since it’s what happened with the 7/7r.
Does it only have Japanese language menus?
Yes. Sony cameras with english menus cost a lot more in Japan.
Oh man it is so unfair this product price politic from the companies……..sadly / what a bummer that not everybody/ all the people of the world can live in japan or hc….where technic is so cheap…..
you should be happy and lucky….we (western countries) pay more / the price difference that you gonna get the stuff so cheap in asia/japan….
It’s not cheap for those living in Japan. It’s cheap for those visiting with euros. Although the taxes are indeed lower.
But we buy your wines and cheeses and handbags. Its fair.
Does anybody even care about this??? I know it’s hard to run a “rumors” site and keep it interesting, but frankly, I think I could do without all the info about sales or reduced prices, and of course this kind of info is pretty uninteresting too. Maybe fewer posts but with more real content would be better.
It probably takes about 2 seconds to read the title and for your brain to decide whether or not you wish to click on the story to read any further. You could have just moved on and found something else to do with your day, but you made the decision to click the story and make a comment about how it isn’t interesting to you. Weird.
Oh, definitely guilty as charged! 🙂 I guess its because there is some particular info I’m eagerly awaiting from this site or others and it has not been forthcoming recently and so the frustration builds and I just decided to vent a bit. Not all that weird though… just impatient I think!
no meter how you fill this kind of “news” and “rumours” are still TOTAL BULLSHI7 🙂 the idea is to click the ads and make money for his majesty the Admin 🙂
At least he made a website for you to talk to people .. Better than browsing adult websites.
That deserves the money
hahahah
You can always stop visiting. Or can you?
i can’t can i ? but if i stop you’ll be totally bored…
Yep, I see your dilemma 🙂
There is certainly “no meter” to measure your ineptitude at trolling.
If you’re going to troll rather than post anything useful, at least troll well enough so that your IQ looks like it is somewhere close to approaching three figures.
Yep, this site has gone from being a rumour site to being 50% ads, 40% prices from different countries and 10% about actual rumours.
Well… I’ve been waiting on news/rumours on the pricing on the A7s so yes.
It is the price difference from A7r/A7 between sony US ans sony DE. Both models costs 200 less but in euro. After the price release from 2500$ in US, it was pretty clear.
I hope they make very limited quantities for the EU market as a large inventory would add to their loss.
A better 2k camera than GH4. Obviously more valuable in a world where most people still shoot 2k max. (unlike those few internet people who pretend to create hollywood quality footage lol).
What a troll!
Dude, he’s not a troll – he was just funny with a serious mind.
Just an example.
At my family and friends there is only one party having a brand new 4k television set. That’s because the price difference between a upper class TV in 2k or 4k is roughly factor 2. Secondly to that you need larger TV; in my case I am sitting 2,8m away from the screen, so I would a 55″ which is about 4k€ for upper class. As of post processing images and films and working with calibrated screens and printers, I don’t want to invest 4k€ in a screen.
German television has up to now only one BC sending native 4k signal, and they admit not to be ready before 2016, so up to now there is only upscaled material available.
With that said, the mass distribution of 4k material and equipment will be next year. Until then it is something for early adopters and enthusiasts.
So from my perspective 4k doesn’t make sense to anybody not earning money with 4k or being enthusiast with end-to-end equipment using it.
Nice try. The GH4 has quite a few real world users who seem to be more than happy. And: 4k is no longer something special.
I’d bet any time that by the end of 2014 there will be a 5:1 ratio regarding the deployed cams (GH4 : A7S).
That looks like a nice camera but the price is a rip off attempt , 2500$ is 1840€ not 2300 .
You won ‘t have my money Sony.
The price difference does not go to SONY, but rather covers the heavy taxation in Europe. VAT-style taxes are quite high on the Old continent and this is the main reason for the higher prices. Please don’t think that SONY is ripping Europeans off and padding their pockets with extra cash.
I bet you that if the retail price is going to be 2299 Euros then there will be a 200 Euros cash back from Sony at the beginning (at least in some regions). They should have announced a lower base price. 1500Euros with a 200 Euros cash back promotion.
Well average VAT in europe is 15% , average sale taxes in US are 7% .We have a 8% difference . That not that much .
Starting with the raw 1840€ conversion that should count 1990€ .Still far from 2400€ that Sony demands.
meaning 2300
VAT in germany is 19%. US-prices are given without VAT. So the 1840€ would transfer to about 2200. Doesn’t look so bad anymore, does it? And sony has to calculate in JPY I assume, not USD and keep a little buffer in case of exchange rate fluctuations.
You also forgot to take into account the Import Duty & Import Taxes & Taxes on the Freight. Also the cost of logistics to 20 different countries in Europe is far higher than shipping to a single country like the USA. I would say that Sony will make less profit from European sales than they will make from North American sales at that price.
For your information import taxes are 1 point lower in Europe than in The US .
Your point is then wrong.
All these cams get exported from Thailand, even to Japan.
You should not make comparison based on VAT and sale taxes only.
In retail shops, employees cost much more in Europe than in US, and that’s also reflected in the retail price.
Source?
In EU the MINIMUM standard VAT is 15%.
Most EU-countries have 20% or more:
http://www.vatlive.com/vat-rates/european-vat-rates/eu-vat-rates/
Question is also how to calculate an average VAT.
Average VAT of of different countries only or based on population.
Exactly. Europe is suffering under the EU mismanagement.
+1
In the USA prices are always WITHOUT sales tax in Europe they are usually including VAT. If you have a VAT registered company you can by the camera without VAT if you order from another EU country.
Das Ripoff.
There’s a retail price in Sweden too now: http://www.gotaplatsensfoto.se/sony-a7s-endast-hus
Gentlemen, you have to compare apples to apples. Germany has a VAT tax of 19%, yup!!
So the offerings in this store look like:
A7S: EUR 2299
A7R: EUR 1899
A7: EUR 1299
GH4 with 14-140mm: EUR 1999
Blackmagic 4K: EUR 2782 (on Amazon Germany)
Now, if you need a full frame camera and the A7S is to expensive for you, just get another A7(R).
If you need 4K in a still camera, well, you have to decide if you need a big or small sensor.
Sensor sizes:
A7S: 35.8mm x 23mm = 855.62 mm2
BM: 21.12mm x 11.88mm = 250.91 mm2
GH4: 17.3mm x 13mm = 224.9 mm2
Maybe the GH4 is enough, but if not, where do you go?
If you need low light capability, you can go to Nikon (D4/DF): way more expensive.
So I think the A7S is good bang for the buck and doesn’t really compete with the GH4 (which looks also great in price) or any other camera for that matter…
Let anyone decide this himslef, we all have to know what we want and what we want it for. A7S is a video targetting camera. Getting this for stills is nonsense, except if you think that a shot in that good old quality and low detail of the first Nikon D70 or D40 resolution fits your needs. Beside that, test shots have shoown that the noise and loss of details starts at 3200 ISO. For video this noise is not that important, single images pass by at a speed that makes is almost impossible to see the noise, but looking at a still is different. On the end, let’s look at it’s hilarious AF system and shooting speed, and we stop our critical view of it. To me it is not worth that money, but as I said, all of us decide for their own. A7 are interesting cameras, but their is mcuh to do to make them better, there are still too many issues that need to be resolved.
Big mistake on pricing in the EU. What Sony needs to realise is that this camera falls down for both still photographers and videographers for a few reasons: On the still side it has a lower resolution than competitors or the A7r, but wait that helps for sports photography right? Wrong, because the autofocus and continuous fps are neither fast enough. On the video side it doesn’t do 4K internally and only outputs 8bit – No big deal right, we are all shooting 1080 anyway and it’ll be better than 1080 on the GH4? Wrong again, the GH4’s internal 4K downscaled to 1080 will more likely be far better quality than the 1080 internally from the A7s with effectively 4:4:4 colour information when correctly downscaled.
I hope the 8bit out over HDMI did not restricts the video potential not too much. And what is possible with s-log2 and 8bit for grading.
Why still no price for rx100m3 in Europe?????
I think I live in Stone agent! But we have the highest taxes!! So something is wrong in Sony World
Who is also waiting for Sony’s next FE mount camera with 4K internal recording and UHS-II SD Card Support…And no overheat issues?
Andrea, seit 5 Tagen war disqus weg auf diesem site un photorumors, gestern war es wieder da, heute ist es wieder weg. Dieses system is also doch nicht das Gelbe vom Ei.
Disqus is working for me everyday, maybe there is something wrong from your side.
Thanks to Google translate 😉
Disqus is known to have problems and has had those problems for quite sometime. It effects some users and not others. It has nothing to do with the users side of things. Intense Debate gives a much better user experience but is not as nice for the person who runs the website. Saying that though I have never had any issues with running Intense Debate on a website. With Disqus though I gave up as the user experience is so bad. Do some searches on the internet and you will find out about all the problems people have with it.
I think the pricing is unfortunate.
Using the BHPhoto Link (above) the a7s is $2,498.00 and the GH4 is $1,697.99 which is a difference of $800. That is enough to partially fund a fine piece of Glass to go with it (which you will need for both, since at those prices it is “Body Only”).
The GH4 has almost 32% more megapixels for those who worship that, while the a7s has better low light performance (but in the dark the colors are not great, though you can see fairly well).
For stills in the dark other Cameras fare better and for Video in the dark there are better choices (limited to 1080P for the moment but September brings a whole new breed and they have 4K branded on their side).
A Demo of the a7s is here: https://www.youtube.com/watch?v=6AWVDMflmSI&list=UUUH9y35fQqOKZQwmwOGYR0g . There are also GH4 Demos on that Channel and the upcoming 4K Cameras even have night vision options, they fly too – but thats another story (see the JVC Video).
People insistant on ‘buying Sony’ should wait and see what the RX2 is all about, they will also see if the a7s drops in price while they wait. I was hoping the a7s would be a little less than $2K but for 25% more I’m 75% less interested, next Camera please.
Waiting to hear about the RX2.