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That’s fast: E-M10 already in Stock in USA!

That was fast! The E-M10 body only in Silver and Black are already in Stock at GetOlympus US site (Click here).

Thanks SWL!

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21 Responses

  1. That’s not just fast, that was Canon fast. It’s about time Olympus learned.
    And apparently, according to someone’s research somewhere, Americans hate PEN-style, so that’s why CSC makers are making more mini-DSLR-style, with protruding EVFs to fit big white noses (Panasonic’s reasoning… don’t shoot the messenger 🙂 .)
    Right, the next problem is poor marketing. Why not do a Super Bowl commercial or something? Olympus did TV ads 25 years ago, I still remember them. I bought a camera in one of the ads (Infinity Zoom 200). Or at least get your products into BestBuy… oh wait, no one shops there anymore. Well they shop, then buy online… I guess internet ads are the answer? Look, there’s a Lumix G ad right on this page!

    1. on the web I can see this Olympus EM-1 supermodel add everywhere. The problem is the small sensor and will forever be. Its like buying a car with big block V8 vs a tiny 4 cylinder. The big block might be heavier and consume more but it’s still way cooler than a 4 cylinder without sound. So people buy a fat DSLR, it’s that easy. Different people, different style. Americans are also without doubt stronger and heavier in average than Asians so maybe a DSLR “balances” better on their body 😉

      1. You are seeing that ad, because google ads are dependant of your searches, so the EM1 is not showing in everybodys internet.
        And i agree with you, USA loves big fat cameras and cars and sodas, and fries, etc.
        They need to target the new hipsters, with clever advertising and hip straps and the art filters. They really need a new viral marketing all over the social sites.

      2. Fatter and heavier, yes, but not necessarily stronger.
        Ever heard of Bruce Lee, Jackie Chan, Jet Li?
        For most people, buying a DSLR makes as much sense as riding around solo all day every day in a huge gas-guzzling V8 truck.

    2. I love to be different. I am an AMERICAN and I LOVE Oly Pen cameras sooooo much that I bought two of them. E-P5 & E-PL6…2 VF-4’s….
      I have a great 8-cylinder…but I most times leave it in the garage because my HOT little 4-cylinder sports cars are just sooooo much fun to drive!!! Vrrrrroooom…..Vrrrrooooom! 🙂
      I laugh at the poser fools spray shooting with their DSLRs……

    3. Sorry, Mamiyaflex, just kidding doesn’t cut it. You made the claim.

      Just whose “big white noses” are you referring to?

      1. Anyone that has one, that’s who.
        Can’t blame the manufacturers for catering to the whims of pudgy-fingered fatties who don’t value efficiency. As I said, don’t blame me:
        This is from an interview with John Mitchell, UK Product Manager for Lumix G:

        “we’ve split mirror-less CSC into two categories: with viewfinder and without viewfinder. In Asia what they’re finding is a real explosion of the [Panasonic] GF product, the [Sony] NEX product, where the miniaturisation of the camera is what’s important. The fact that there’s no viewfinder isn’t as important to start with, whereas in Europe and America – and especially the UK – people still love shooting with a viewfinder. ”

        Also from the interview, this time with Dai Mukai, Senior Coordinator for the Panasonic Digital Imaging Marketing Team:

        Question: “have you also had feedback from people about the nose activating the screen when using the EVF? Have you tried to minimise that on the G3?”

        Dai Mukai: “[Laughter] Hopefully, yes, although we Japanese haven’t got such problems.”

        Read it and weep!

  2. Sorry, any news when Asia or specifically Hong Kong will get stock at all? Been checking sites regularly but no solid dates at all…

    1. The usual distribution pattern is:

      1. Try and sell at rip-off prices in USA and Europe first
      2. Upon failure, off-load at discounted prices to Hong Kong Ebayers
      3. Sit back and wonder why shipments statistics show very small growth in USA/Europe

      1. Yes, of course, that makes sense, that’s why you can usually buy them from HK weeks if not month before they are available in Europe…

        Seriously, captchas are good for catching bots but what we really need is something to avoid having people with IQs in the low double digits commenting.

      2. Good point. If this ‘backroom sales channel’ were an anomaly, it would have come up once and twice. But this wink wink deep discounting on ebay has become a standard procedure to offload inventory. If the manufacturers did not want it, it wouldn’t be happening. They do want it, because it still brings revenue.

        1. I don’t see the deep discounting… I’m only paying less if, and only if, my package is not checked by customs, if it is I have a 20% chance of never seeing it and a 80% chance of having to pay the taxes not included in the price I paid, making the total cost equal or, in some instance, higher than I would have paid on the high street, it’s a gamble, nothing more.

  3. This has to be the first time in m4/3 history that I see Olympus putting the priority on the North American distribution channel, they usually start with Asia, then Europe and finally, as an afterthought, the rest of the world.

    Rejoice merkins, you no longer are a third world country in the eye of Olympus (well, a bit maybe, they only thought of you as a primary launch territory for their cheapest OM-D).

    1. i really hope for a new marketing strategy, similar to smartphones, more stock availability and a fair steady price, which can compete from day one against the other manufacturers.

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