How does Panasonic spend their money to advertise 4K? Easy, they hire superstar footballer Neymar and make him play with the not so cool looking [shoplink 46655 ebay]”Panasonic HX-A500″ (here on eBay)[/shoplink]. Wondering if that’s the kind of advertising that will make people say…wow how cool this 4K thing is 🙂
23 Responses
What’s that TV display thing he was holding?!?!?!
Its your mum I believe.
http://www.panasonic.com/business/toughpad/us/4k-tablet.asp perhaps?
Sony is adversiting “4K” everywhere In the world cup but we all know which is the real “4K company” nowadays…
Hahaha nice one…..btw Panasonic is the official sponsor of The Olympic
4-KAY …4-SCHMAY…. 🙂
Not interested in 4K, but have the HX-A100. The over ear mount is really uncomfortable! But as a helmet cam, it’s great. Much lower profile than a Go Pro. My 12 year old son likes it tho, uses it a lot for action sequences with his mates.
Again a Panny fail for US marketing. Of all the pro sports, Soccers (as we call it) attendance is at the bottom and just over 1/3 that of the next closest sport according to wiki at 6 million in attendance a year, which is respectable in the world of soccer, but bad compared to other pro sports in the US. If it gets any TV coverage other than WC I’ve never run across it while surfing the channels. I get it’s a big deal for a lot of the world, but I’d sure like to see Panny launch an aggressive ad campaign that was seen in the US by more people. In American football, players wear helmets, and they’ve been putting cameras in them for a few years now. Maybe Panny will work with that when the next season starts in a month or two. Love M4/3’s, but it will take a long time to grow with only us talking about it.
And all advertising should be done for americans right? Who do they think they are to advertise for the rest of the world?
Whatever dude. Who said “all”? I’m just saying that Panny advertising sucks in the US and I’d like to see it better. WC is a big deal in Europe so lots of exposure. I’d like to see them sponsoring big events in the states as well. No disrespect intended to anywhere else.
You’re right. Sorry for the tone.
What the *BLEEP*!!! Why on earth is Panasonic using *CANON* DSLRs to record this??
https://www.youtube.com/watch?v=C0vo5B92GgI#t=15
Such a crazy own goal fail, should’ve used a GH4!
Sad fact of life today that there’s more attention to detail on these boards than in most add agencies!
They hire production companies who generally in turn hire freelancers. They use whatever gear they want. I was hired onto a Pepsi job once and was told that I couldn’t bring Coke products on set – I was like @#$# that, I’ll drink whatever I want to. They could have been heavy handed and tried to limit the equipment on set, but I appreciate more that they didn’t. You might have also been seeing someone that was part of a press package or behind the scene photographer – not the actual production.
I understand that process, I’m a freelance videographer myself. But you’d have thought it is a simple and obvious branding requirement they’d have made to stipulate only Panasonic!
Plus being the Panasonic company themselves, you’d have thought they’d have LOTS of contacts when it comes to videographers with Panasonic gear who they could have hired. Or is this an admission that even Panasonic themselves do not know any professionals using Panasonic? Not a good look!
> Wondering if that’s the kind of advertising that will make people say…wow how cool this 4K thing is
Only in parts of the world that play football, not soccer. Concurring with Mike Ronesia, below.
I would prefer this site as m43 and 43 rumors only as there is the mirrorlessrumors site already. Could this be possible, admin?
They should change his neck tattoo to something like “Pana on my Skin…”
Superstar? Pana must get drunk. I live in Boston and never heard of this guy.
You know, there is a whole wide world outside of Boston or the good old US of A. About 3 billion people on this planet know who this guy is.
more…
Where is Boston?
Should have just had a video of some dude in jorts at SeaWorld filming his snot nosed kid feeding Shamoo some fish. Would sell trillions of these then.