
CIPA released the camera shipment numbers for May. A detailed visual overview can be seen as usual on Personal View. And the news here is that there is…no news 🙁 Camera sales are still sloppy and way under the forecast from the companies.

CIPA released the camera shipment numbers for May. A detailed visual overview can be seen as usual on Personal View. And the news here is that there is…no news 🙁 Camera sales are still sloppy and way under the forecast from the companies.
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32 Responses
no news, thnaks
Hopefully you were just careless when you said “Camera sales”. CIPA is shipment data, they are just stuffing the channel. We’ll have to wait till the quarterly reports for actual sales.
When is the channel full?
Cameras are not bread.
That is true but they can cost a lot of dough lol
The graph seems to show that DSLRs are losing significant ground since Jan 2015, while MILCs are holding on. This does not mean that individual companies like Olympus are not losing ground, since Sony seems to have gained signficantly with its cameras. However, if the graph is an indicator, then DSLR sales seems to have peaked and is coming down.
Time to sell those Canon L lenses, while they still fetch a good price because they are dumped!
“The graph seems to show that DSLRs are losing significant ground since Jan 2015, while MILCs are holding on.”
Well, let’s take a look:
Mirrorless (numbers are approx because of non-granular graph):
Jan 15 200k
May 15 280k
DSLR:
Jan 15 710k
May 15 890k
That’s some significant lost ground.
Yes, they both seem to performing similarly with percentage increases and decreases roughly the same over the months
Looking at the 4 year timespan, again it seems to be similar. I think that 600k mirrorless was a bit of an outlier similar to the Oct 13 DSLR peak of 1500k.
If I could be bothered I would average out 6 month periods for both but to be honest the trend for both seems to be the same and I’m sure that no significant change in proportion between DSLRS and mirrorless is taking place.
Then Canon releases a very serious mirror less contender to the Sony A7, that can also use L glass…
Then what?
Your cmoment being pointless, that’s what!
Must be one huge thick adapter when using L glass on full frame without crop.
The best graph that explains the situation is the one I posted on my site (http://www.dslrbodies.com/newsviews/the-malaise-continues.html). This shows what’s happened in the first five months of each year since the peak sales were reached. Mirrorless isn’t growing, DSLRs are declining. Simple as that. I’m pretty sure that at the end of the year and we graph all 12 months of each year the story will be pretty much the same.
That said, those graphs are to scale. DSLRs still outsell mirrorless, by far, and now there are really only two DSLR players that own more than 90% of that market, whereas mirrorless has seven players in a smaller market. As much as people lambast Canon and Nikon, which pond would you rather be in: one of two big players in a 10m unit pond, or one of seven players in a 3m unit pond?
I dig your website. Some good stuff on there.
Purchase power is always there, just the buyer willing or not willing to put their bucks in current choices and variety 🙂 for instance, all manufacturers could sell their systems at cost +10% profit prices for the next 3 months, i will sure both chart of DSLR and mirorrless overlap each other at the peak of chart.
The problem is that most manufacturers lose money on the cameras. And the retailers .
They make money with the early adopters but the cameras are discounted within a few months and through most of their life cycle. The only exception is if the camera is a really big hit like the GH4 or original E-M5 where prices are maintained at a higher level for longer.
It’s even worst for many retailers as if they get their demand forecast wrong they are forced to sell stock at considerable discount even though they paid full wholesale price.
They try and make money on the small things like batteries, lens caps, lens hoods which is why they are priced so high.
Lenses are also a source of profit as their fixed costs like design, tooling costs and so forth can be amortised over a much longer time frame than the cameras as they have a much longer life cycle.
Let’s be clear. Canon, Nikon, and Sony are profitable in lenses and cameras, Sony less so than the other two. Fujifilm, Olympus, Panasonic, and Pentax are not profitable in lenses and cameras. While lenses may have a different payback time than cameras, the entire digital camera group in those four companies is unprofitable, and in Olympus’ case at the moment, highly unprofitable, and have been for awhile now.
When camera companies sell older gear at discount, they often have to take costs against previously booked earnings. Olympus is notorious for this, with a very high SG&A line that reflects this. Nikon has been circumventing this a bit by simply dumping extra equipment into the gray market. Lowers their margin, but it counts as a sale and they don’t have to take a chargeback later. Indeed, it also eradicates the holdback they have to do for warranty costs, as they simply don’t warranty gray market gear.
All these things are known reactions to low sales demand and have been practiced in the high tech market long before cameras became so mainstream.
Boaaah. Monday. Thats the RUMOUR? Come on …
No news,friend.
Hey Agachart, after the comma add a space then you type the next word. =)
Does anybody know, if Samsung is included in this numbers?
No. Leica and Samsung are not included in CIPA numbers.
Leica’s sales numbers are too small to change the chart significantly… But Samsung adds some mirrorless sales. I am quite interested about how many percent Samsung is actually adding onto the mirrorless-curve… 🙂
Let’s skip this boring topic .
Time for GX8 news & rumors !
No news,read my mess.
i will guidance what you want to know!,my common sense.
if you want image sensor info ,send question to IMEC or TowerJazz.
if you want EVF info ,ask Epson.
….
It would be interesting to see a lens shipping graph overlaying the cameras’ one.
True, cameras are vehicles for lens sales, but without the latter it is difficult to judge market strength.
Lens sales are on the same downward trend year to year.
Year over year patterns are similar, although peaks get lower and troughs trending somewhat lower as well.
That being said, the numbers seem surprisingly high this time around, across the board. Could this be because of the vendors gradually coming around to realize their draconian retail prices are just too high, consumers have the buying power, and consequently prices are dropping, both through official (price off specials) and unofficial (“gray market”) channels?
Consumers then respond by buying more stuff at the reduced price. This is good news for the vendors (although maybe not so much for their bottom line) and good news for consumers who benefit by a choice of manufacturers.
Question: When have CIPA numbers last been audited?
I don’t think it’s necessary to use words like “still sloppy” as if anyone still expected cameras to experience a boom in sales. The convenience factor trumps everything and I can’t see any way back to overtake smartphones and tablets, but the fact that cameras got more sophisticated for power users and pros is actually a good thing. The real question is, are these devices making money?
They should be happy that sales are not decreasing >.<
Actually this chart only shows the partial picture, the sales revenue has been rising in spite of smaller number of shipped units. CIPA report shows the sales for 2014 is 137billion Yen vs. 121bil for 2013, 125bil for 2012.
The sales revenue during Jan-May of 2015 increased by 6% over the same period of last year, while the number of shipped units declined by 3.2%.
Big news to report. Panasonic will release the GX8 on thursday. Same sensor, new processor, 4k video and 3 axis IBIS compatible with 4k video.
The second “big announcement” is a refresh to the 12-35. New styling, new coatings and a big smaller.
Cheers.
Huh, that’s close to my guess re. GX8 and the lens: “One area Panasonic can help itself, while waiting for the super-duper
sensors, is to release a superior kit lens, similar to the one used on
LX100. It will affect the sales of the existing 12-35 F2.8, but if few
buy its cameras, having a good but very expensive lens does little to
its bottom line.”
Thx for the heads-up.