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Imaging Resource Interview: Yoshiyuki Inoue, Panasonic

Imaging Resource had a chance to talk with Yoshiyuki Inoue (senior camera planner from Panasonic Corporation).

Key points of the interviews:

– The main people buying the GH1 are enthusiasts and some pro movie editors.
– When asked if  the future GH1 successor will have a strong video focus Yoshiyuki says that “maybe our video cameras will be improving in this direction.” (in the direction of higher-end videographers) because “Our G-series is aimed at more the average customer.”
– Panasonic wants to focus on the production of new lenses.
– He also says the GH3 or a GF3 may having different AF in movies.
– “I want to make an absolutely “mechanical-less” camera” -> No more mechanical-shutters

Very interesting!

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6 Responses

  1. I also want them to make a “mechanical-less” camera! I don’t think I would buy a panasonic video camera with the features of a GH1. it is being a dslr that I like about it. as for a video camera I would always say sony. trying to compete on their ground is useless, and with the future mirror-less cameras they might take this ground too.

  2. So there are just 2 categories: “average” users and “video enthusiasts, who are focused on high video quality”.
    LOL!

    And what about these enthusiasts of high standard who “just” want to take great, professional-looking pictures but don’t care really much about video – hence don’t want to pay too much for video modes they likely never’ll use in their lives?
    They should be happy with cameras equipped by mediocre sensors like the ones from G1/GF1/G2/G10, shouldn’t they?

    How I hate this approach….

  3. Here’s a thought.

    What would stop Panasonic bringing out a range of video cameras using the next-gen M43 1920×1080 sensor and a M43 mount which could take M43 lenses?

    I don’t know much about video, but isn’t that the general idea behind the RED camera, which uses photo lenses?

  4. “They find its movie quality very high, so are buying it because of the movie quality, even though its connectivity with other movie equipment isn’t so good.”

    At this point I would have asked if they had any plans to improve this with firmware updates, and sort of stress that Canon has been doing it. How about monitor out? No pulldown? Better bittrate? 🙂

    I know they probably don’t have plans but it would be nice to make the guy say that they’re not even going to try to compete with Canon until the GH2.

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