The Suisse Zumsetin newsletter “leaked” a new Olympus product announcement info. On Tuesday (May 12) Olympus will announce the 7-14mm f/2.8 and 8mm f/1.8 fisheye PRO lenses. And there will be also a special limited edition E-M1!
You can follow the announcement live-blogging here on 43rumors at 5-6am London time of May 12! And subscribe our newsletter to get an email when the new products get announced:
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Thanks Christian for sharing this!
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27 Responses
7-14mm f/2.8 PRO is first week instant buy for me!
I have the Panasonic….which is so compact it’s great….Since I already have that..the Olympus will have to be really spectacular for me to consider selling that off and buying a larger more expensive lens. We shall see..but I am in no hurry to trade up. Lots of choices!Bob B.
Christ… will we finally know how much the dang thing costs?
Yup!
I’m not sure Christ would be too concerned about the price of it.
Seems like we will have to wait another year and half before the new em1… Remember the em5 mark1 has been sold in “limited edition” to cleared the inventory about 18 months before the introduction of the EM5 Mark II.
Which is in line with their normal three year release cycle.
No point in releasing a cmara with only a small incremental upgrade.
Still hope for a ultra wide angle fast prime… There still a lack of ultra wide angle choice for M43.. At least with Sony aps-c camera you have the 12mm F/2.0 (equivalent to18mm in FF) that work great. On M43 the Samyang is only a “simple” 24mm.
That’s so true. Still hoping for just one single UWA prime, slow or fast. In M43, there is zero ultra wide primes from either Olympus or Panasonic. And this is the system that is supposed great for its lens choices. I suppose, you can say there are a few super wide or normal wide primes from these makers while we wait and pray, but unfortuntately none of them are any good, just decent. The 12mm f/2, the 17mm f/1.8, the 17mm f/2.8, the 14mm f/2.5, the 20mm, and also the Sigma 19mm are without fail clearly flawed in one way or another in performance, AF or image quality. The fact that their zooms like the 7-14mm or the 12-something zooms beat all these primes says it all. All M43 AF wide primes are so forgetable. Sigh.
You can hope that Schneider will finally release the 14mm as a high quality wide prime, even if it is not so wide, so that there is at least 1 good quality wide prime in M43. However, it must have been close to 3 years since the first news appeared. This company has lost all credibility, AFAIC. Mediocrity is the word here for wide primes in M43. There are some specialised cine lenses and fish eyes, and other MF lenses, but there is nothing at all in M43 wide primes that is high quality. Period.
Do you refer to the 28mm f/2.0? There is no 12mm f/2.0.
Hmmmm…special edition E-M1. Will it be a carbon fiber version?
I hope it’s the Hello Kitty E-M1!
This is news?
The needs is that there will be a E-M1 II soon.
It’s better than the incessant ads about some “specials” on refurbished or clearance stuff.
Question – will they be an iota of IQ improvement in the limited edition?
If not, what’s the point? In the old days when cameras can last a generation or two, or at least 10 years and not become obsolete in performance in just a few years, it is worth spending big to big a well built and memorable special edition camera, hand made with extra care etc. It could be a collectible item, but a modern mass produced produced digital camera with just cosmetic enhancements on top of the same body? I suppose there are always people who want to flaunt both their wealth as well as their lack of brains. Usually camera makers who do this fade away quickly, and they do this to try to leave something behind. Schneider, Contsx, Rolleo and Pentax … So, is Olympus telling us something?
For people with lots of extra cash and like unique looks. Plenty of “special” editions already out there that bring nothing but slightly different looks. Would be interesting, if they did something like carbon fiber body, not like i can buy it. Especially when 7-14 and 300mm on the horizon 🙂
You can think of this like extra promotion that might grab more attention to m43. So little people actually know about this system. Everyone knows Canon/Nikon, but not m43 and everything else
Since when does any limited edition of a camera ever have improved IQ? Get real!
You must be hanging onto those “old days” of mechanical devices. You need to move ahead & understand that today’s tech is outdated in three years because of the constant progress & improvements in that technology.
Exactly my point! Why make (or buy) a camera that will be outdated in three years if it is much more expensive due to some extra cosmetic stuff?
Why?
Because everybody does it.
You are free to go and tell Apple, all the car makers and the rest of the industrie to stop doing that.
By the way – I’m an engeneer from germany, I like efficiency, Bauhaus style, form follows function, reduce to the max, driving my Smart car and products that just do what they are supposed to do. But that is minority stuff. The big money is made with bling bling.
Will be announced??
Just translating from this newsletter which has been sent 2 days ago to people which have subscribed to the photo company zumstein: They say that they are sponsoring the local photo exhibition 14. – 17.5. and that olympus switzerland will be present at this exhibition. There will be discounts on lenses and bodys (also trade in discount for old bodys). These are linked behind the small pictures within the newsletter.
The statemen concerning the 2 new lenses can be interpreted, that olympus brings them to show them, or that they are officially announced and priced.
Advertizing an event and hoping that people will come to see, means that sometimes you tell things you shouldnt. So i assume, that the info concerning the limited edition em1 apeared because of someone writing the newsletter not beeing aware that this is not commenly known.
“Schweizer Premiere am Olympus Stand” means “For the first time in switzerland at the Olympus booth”. So even if they dont plan to tell the price, for us swiss people its the first possibility to see these 2 new lenses live or maybe even hold them in our hands ?
I was about to add that… I doubt it is a product release. Rather touch and view the samples. I don’t think that Photo Münsingen is the place to announce the pricing and release of the new PRO lenses…
Btw how is the m4/3 market penetration in Switzerland? I think Vitalyj missed that!
Cant say much about the market penetration. Major electronic discounters do not oftenly advertize m43, comcompared to popular dslr brands like canon or nikon.
But major photo stores in my city have a lot more m43 bodys and lenses compared to a few years ago.
Also a popular street photographer and olympus visionary comes from zürich: Thomas Leuthard.
Whatever will be shown or touched at the photo münsingen: I was there for the first time last year and I think it’s a must for photographers in and around Switzerland. It’s above all not a commercial show but a meeting place for photographers and their photos. http://www.photomuensingen.ch/ from Mai 14 to Mai 17, 2015.
So, is it E-M1 or E-M5 II limited edition?