Dear readers, I want your opinion on that video. It looks like the Olympus commercial wants to promote MicroFourThirds instead of FourThirds. May I be wrong…
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The Olympus E-PL1
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Contax G to Micro 4/3 Lens Adapter Now Available for Ordering (Contaxgm43)
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Panasonic Lumix DMC-G2 Photo Gallery (DCresource)
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First Olympus 9-18mm
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PRUEBA Lumix G 14-140 en GH1 (via spanish MicroFourThirds forum / google english translation)
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Canon SX210 IS, Casio FH100, Panasonic TZ10/ZS7
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Leica S2
P.S.: Thanks to all of you sending me daily the links and news!
17 Responses
Olympus doesnt care about 4/3 no more. First of all, the image quality from the 4/3 sensor is to low to be in a dslr, I´v just compared raw files from Ep1 and Nikon D5000 and the image quality in Nikon is light years ahead. BUT, in a compact, mirrorless light weight camera with interchangable lenses the 4/3 sensor is perfect, well, at least untill Canon or Nikon release an aps-c mirrorless equivalent.
Micro 4/3 is the future for Olympus. 4/3 sensor in a dslr is not the future, maybee if they release a dslr with a 24×32 sensor, but we alla now that will never happen.
God damn it! I hope it is juuuust a stupid promotion not the real intentions to eliminate 4/3 🙁 I neeeeeed… Olympus… I need one more pro camera and then you can forget the 4/3 if you want 😀
Relax. Yes it’s a promo for MFT over FT. But for the every day users with point-and-shoots not for pros. Just imagine an oly 50-200 attached on an E-PL1. Sensor size is not everithing. If olympus wants to sell the pro lenses they have to build pro bodies as well. 🙂
Ouch, this is a really bad commercial..
They would probably have loved to compare the E-PL1 with a competitors DSLR, but advertising regulations would have prevented it in some countries, like the UK.
Like all those PEN youtube clips, it’s a terrible commercial, but it makes the point.
It won’t happen right away but I think Four Thirds will slowly die. Unless you already have several four thirds lenses, ( and I feel sorry for those that do,) why would you want a bigger, heavier camera for no improvement in IQ?
Interesting times.
This add kinda reminds me of the old commercials saying “so simple that even women can do it”.
Bah… I just want that digital OM-2 with spot metering and AEL 😀
More news on: How FT dies.
Well done….
It has nothing to do with four thirds. At all. It just says the E-PL1 has the same sensor, and she’s given up nothing in image quality if she chose the E-PL1.
focusing is still alot quicker on the four third bodies. four thirds will live on, no doubt they just need to make their next iteration worthy over micro fourthirds in terms of low light performance, if it can do that then they will be winners. canon did it with the 7d, why cant olympus? the canon 50d low light peroformance was shocking (bad way) but without increasing the sensor size of the 7d they managed to improve low light performance two fold and on a higher megapixel sensor!
I agree with smc
its directed (the commercial) at everyday point and shoot camera people
the reason pros would chose a FT dslr over a point and shoot is more then just sensor quality
also,
I use a 35-100f2 with an e3 and it would be impractical to use this BIG lens with anything smaller than an e-30.
so unless Olympus is going to scrap all there (wonderful) BIG pro lenses, they will have to make some BIG FT dlsr pro bodies… SOON
that’s my opinion & hope
robert
I think we should see it as a commercial for PEN addressed to point and shoot owners, and not against 4/3. I think we will see a new innovative 4/3 dslr later this year with a new high sensitivity chip and Truepic V or VI. The market for 4/3 camera’s is still out there and Oly WILL improve the E-system, because they can…
What it actually says is that it is possible to combine the small size and ease of use of a point-and-shoot with the image quality of the big, feature packed DSLRs. Aimed at those people who do not want to lug around a DSLR and don’t need all the features, but who do care about image quality… The target audience for m43.
I would never get rid of my 7D in favor of a mirrorless with the same sensor. I would buy a mirrorless with the 7D sensor to compliment my DSLR for those times that I can’t be bothered to lug it around. Same here for Olympus.
The only thing missing is her throwing the FT DSLR in a thrash bin at the end. M4/3 is the future if they’re going to insist on this smaller sensor size.
What smaller sensor size Mark? Its gonna be the same sensor right?
I guess some of you saw a different spot? The whole message was “you do not need such a big package for the sensor”. That’s absolutely correct. Full stop.
All those annoying “FT is dead” comments are getting annoying. Four Thirds was even said to be dead when I buyed my first Olympus years ago. So they were when they did not manage to build a 35mm professional AF camera, and when there was no E-1 successor in 2006, …
Wow, it would be silly to think that 4/3rds is over…
For all the point and shoot users who want something more, this is it… and that is all they are saying.
Al;l these new to olympus who want to get a DSLR, maybe for faster focusing etc, what are they going to choose? I would say a good number of them will choose a 4/3rds DSLR because olympus is working hard on the focussing for those lenses too.
All the new tech oly is developing for m43rds will only benefit 4/3rds. Simple, why waste a system if you are still doing R&D which directly and indirectly benefits it. Imagine a E-5 with the port from the EP series, allowing video with an eyepiece instead of with an LCD… The future for the 43rds system is bright.
Ab
Yes, sispecho, same sensor, which is smaller than anything else out there in DSLR-land.